Meet United States’s 101 Top Founders in the Events Space

Mitch Thrower

Founder & Chairman of Events.com

He is the Founder and Chairman of Events.com, an innovative cloud-based Event Management Platform provider that provides a state of the art mobile-first SaaS application that enables the full event life-cycle, connecting event organizers and event goers. Events.com enables event organizers to plan, promote, and ticket their events while also providing event goers the tools to discover, register, collaborate, share, and celebrate their experiences. Thrower also serves as Chairman of The La Jolla Foundation, a 501c3 foundation whose primary initiative is Project Active, providing funding, mentoring, encouragement and education to areas of world tension. Specifically — sending sports equipment to children in war zones. Thrower Co-Founded active.com (The Active Network, Inc.). He also launched ActiveEurope.com (Active Europe Network) as Co-Founder and CEO. Active went public before selling to Vista for 1.05 billion. Thrower was the President and Chief Operating Officer of Triathlete Magazine, the world’s largest triathlon magazine where he also served as Chairman. He has also served as the Chief Interactive Officer, Strategist & Senior Correspondent for the Competitor Group (CGI), the active lifestyle industry’s leading media and event entertainment company. Thrower spoke at his university graduation at St. Lawrence University, and has lectured at many colleges such as Stanford University, Anderson School at UCLA, UCSD and the University of San Diego where he served as the “Entrepreneur in Residence” teaching Entrepreneurship. Thrower is an active member of TED.com and the Executive Producer of TEDxLaJolla, an independently organized TED event. He is the Author of “The Attention Deficit Workplace: Winning Strategies for Success in Today’s Fast-Paced Business Environment,” published by Lyons Press and he was author of the popular monthly column, “Starting Lines” in Triathlete Magazine for more than a decade. He was also co-author of the travel guide “The Passport” which, for several years was distributed to 50,000 college students before traveling abroad each year. In 1990, Thrower co-founded his first company and served as CEO of The College/Rail Connection, Inc., serving American Express, AT&T, and Eurail until he sold the venture in 1997. Thrower graduated from the Executive Institute at Stanford University. He holds a MBA from the University of San Diego and a bachelor’s degree from Saint Lawrence University. He has competed in 22 Ironman Triathlons, including 13 World Championships. He is the only photo journalist to ever photograph and film the Ironman Triathlon World Championships while competing in the event. Thrower is an East Coast native whose father, Fred Thrower was a television pioneer as Vice President of NBC, and also as president of WPIX-TV in New York City and is known for his holiday creation of the televised “Yule Log.” Thrower’s mother, Lori, worked as an assistant for Jacqueline Kennedy Onassis in NYC. Thrower is happily married to his lovely wife Amanda and lives in La Jolla, California.

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About Events.com, La Jolla Foundation, Inc, La Jolla Holding: Events.com is an event management platform that manage, market, and monetize low-key fundraisers, massive festivals, and marathons.

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