Spotlight on New York’s Emerging Video Industry Startups in America

January 25, 2024

The city that never sleeps, New York City, has been a vibrant hub for startups and innovators for countless years. More specifically, the city has seen a surge in video-related startups from a variety of backgrounds. From lifestyle to gaming, these companies are giving life to new and exciting concepts, delivering cutting-edge experiences to consumers and businesses alike. The following is a list of notable startups, all being newly founded as of 2020, operating in the video sector and hailing from New York, New York.

Navigating the new normal, these startups have proven themselves to be adaptable and resilient in today’s ever-changing business landscape. By inventing and reinventing, these companies have broken boundaries, displayed ingenuity and painted a bright future for the video industry. What is all the more impressive about these startups is that they have all achieved this within a relatively short time since their inception in 2020 or later.

The city’s atmosphere of innovation and diversity has surely inspired the creative minds behind these startups. These companies, while diverse in their approach and sectors they operate in, are unified by their mission to disrupt and lead in their respective industries by leveraging the power of video.


Studio, founded by Brynn Jinnett Putnam, is a connected fitness system that streams live and on-demand classes to users through a sleek responsive display. Its unique platform personalizes content in real-time via user feedback and biometric data, thereby offering a variety of genres including cardio, strength training, and yoga. You can follow them on Twitter, Facebook, and LinkedIn.


Clearmix is a startup founded by Gabriel Ruttner focusing on the production of branded video content for sales and marketing teams. Its unique approach includes the use of a 100% remote process to film guest interviews from virtually any location. Clearmix is making its presence known on social media via their Twitter, Facebook, and LinkedIn platforms.

ArcSpan Technologies

ArcSpan Technologies, founded by Arthur Muldoon and Garret Vreeland, is a B2B audience data technology company. They provide enterprise-class solutions that help publishers maximize ad sales revenue amidst the “identity revolution”. Follow them on their LinkedIn page.

Black Oak TV

Founded by Uzo Ometu, Black Oak TV offers digital media content such as black web series, short films, TV shows, movies, and so much more. They can also be found on Twitter, Facebook, and LinkedIn.


SquadOV, an eSports startup founded by Derek Chin and Michael Bao, is a platform that allows users to easily track game performances, recording gameplay for sharing and analysis. SquadOV satisfies your gaming needs on their Twitter, Facebook, and LinkedIn page.

Every Media

Every Media is a startup that explores the realm of media and entertainment, with a focus on news and video. Follow their work on their Twitter and LinkedIn pages.


Cadena, founded by Craig Weisenfluh, is working to build a global talent marketplace for web3 through education, community, and opportunities. Follow their progress on Twitter and LinkedIn.

MetaZoo Games

At MetaZoo Games, a trading card game company founded by Michael Waddell, you encounter a world full of cryptids, yokai, and other fantastical beasties. Interact with them through their Twitter, Facebook, and LinkedIn page.


Hoodle, founded by Dan Vykhopen, Jack Kuveke, and Kevin Wang, is a new video communication application. It is designed to connect people through small group video calls. Connect with them on Twitter and LinkedIn.


Pentos offers tools to improve productivity and video software. Follow their updates on Twitter, Facebook, and LinkedIn.

Alpha Precision Media

Lastly, Alpha Precision Media offers media planning, buying, and analytics services. Stay up-to-date with their services on the LinkedIn page.

These startups are just a glimpse of New York City’s vibrant startup scene. Their innovative uses of video and unique business models make them standouts in the ever-evolving digital landscape. As Video startups continue to grow and diversify, the Big Apple consistently proves itself as a fertile ground where innovation can thrive.

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