Best Startup
At Best Startup US we track over 1,000,000 US startups and over 3 million people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.
This list showcases the top New York based VP’ operating in the Advertising space. If you think a VP’ is missing from this list, feel free to contact our editor on editor@beststartup.us.
The individuals on this list have been included because of exceptional performance in one of the following categories:
- Innovation – Operating as a key part in an extremely innovative business or startup.
- Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
- Management – Showing exceptional management skills.
- Societal impact – Putting their business on the map for their positive societal or environmental impact.
Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.
Nicholas Bagg
Vice President, Head of Consumer Operations and Strategy of Verizon Media
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About Bagg Therapy Group, Verizon Media: Verizon Media offers services in content, advertising, and technology with its brands such as Yahoo, TechCrunch, and more.
Matt Kamen
SVP Engineering of Foursquare
As vice president of engineering and head of enterprise, monetization, and core technology, Matt oversees some of Foursquare’s most distinctive work, including our revenue-driving engineering products—Pinpoint, Attribution, Place Insights, Native Ads and our Places developer tools—as well as Pilgrim, the venues database, and all of our data science and machine learning teams. Prior to joining Foursquare in 2011, Matt worked in search and web technologies for Goldman Sachs. A musician at heart—he plays the bass—he’s also a luthier. Born and raised in Manhattan and a Harvard graduate, he now lives in Washington Heights with his family.
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About Foursquare: Foursquare is a location technology platform offering business solutions and consumer products through a deep understanding of location.
Adam Heimlich
SVP Programmatic, Managing Director of HX of Horizon media
Adam Heimlich works at Horizon Media leading HX, the agency’s programmatic buying department. Previously, Adam spent seven years at Razorfish and its predecessor, Avenue A. Adam joined Avenue A as a search marketer and headed the department for three years. Designed to make the programmatic opportunity accessible to any advertiser, HX is 100% cost-transparent and tech-agnostic, pursuing no interests other than client success.
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About Horizon media: Horizon Media, Inc. is the largest and fastest growing privately held media services agency in the world.
Michael Tripodi
VP, Digital Director of Horizon media
Michael Tripoldi has over 17 years of industry experience across both digital and traditional media types. Most recently, Michael was at Zenith Media where he oversaw all digital efforts for Verizon FiOS. His FiOS digital portfolio included a significant digital activation budget as well as overseeing ad technologies that allowed the media to be effectively measured, managed and delivered. Michael’s team deployed an assortment of digital tactics that sought out customers at the near household level to align with FiOS availability. Prior to leading the FiOS Digital efforts, Michael spent time at MediaVest running Comcast’s integrated communications for the Central United States across all media channels.
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About Horizon media: Horizon Media, Inc. is the largest and fastest growing privately held media services agency in the world.
Mary Shirley
SVP, Digital Media of Horizon media
Mary Shirley’s focus at Horizon has been evolving capabilities and vision within digital marketing for clients like GEICO, Capital One, A&E, and HISTORY. She’s guided client growth combining her background in traditional advertising and ad tech. As SVP Digital Media at Horizon Media, Mary lead the expansion of a new digital division within Horizon Media’s Eden Road Trading. She oversees media investment and strategic planning in conjunction with corporate trade, and is excited to continue to build first-to-market and strategic financial ventures. Prior to her work with Horizon, Mary helped develop one of the first digital private marketplaces at Quigo Technologies and managed program profitability for top web publishers. Mary began her career in account management at Bates Worldwide and JWT overseeing strategy development and production.
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About Horizon media: Horizon Media, Inc. is the largest and fastest growing privately held media services agency in the world.
Pratik Bhadra
SVP of Product of Bluecore
Pratik is the SVP of Product at Bluecore. In this role, Pratik leads the evolution of the next generation email solution and the leapfrog to a retail performance platform. Previously, he was the VP of Product at Zeta Global, where he led the product initiative to define and build Zeta’s marketing cloud, incorporating several ESPs and marketing databases to form Zeta’s flagship product line. Prior to Zeta Global, Pratik held several software management roles at National Instruments. Pratik holds a Bachelor’s Degree in Computer Science from The University of Texas at Austin.
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About Bluecore: Bluecore uses predictive intelligence to automatically connect shoppers to products, content, and offers, wherever they are.
Michael O’Brien
Senior VP, General Counsel of Omnicom Group
Michael joined Omnicom Group as Senior Vice President, General Counsel and Secretary in November 2003. As Omnicom’s global chief legal officer, Michael advises the Board of Directors and its Committees, leads the Company’s worldwide legal team, manages legal services provided to the Company, and monitors the Company’s compliance with all applicable regulations around the world. Prior to Omnicom, Michael spent 15 years in private practice, representing private equity firms and their portfolio companies regarding acquisitions, financings, securities law compliance and corporate governance matters.
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About Omnicom Group: Omnicom Group provides advertising and marketing communications services for their clients.
Randall Weisenburger
CFO and Executive VP of Omnicom Group
Randall J. Weisenburger is Managing Member of Mile26 Capital LLC, and formerly was the Executive Vice President and Chief Financial Officer of Omnicom Group Inc. Before joining Omnicom, Mr. Weisenburger was a founding member of Wasserstein Perella & Company Inc., and a former member of the First Boston Corp. Mr. Weisenburger’s other corporate board service includes the Carnival Corp. and Carnival PLC as well as The Health Hospital Corp. He is also a member of the Board of Overseers for the Wharton School of Business at the University of Pennsylvania and a member of the Board of Trustees for the U.S. Ski and Snowboard Foundation. He has served as a Valero director since 2011.
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About Omnicom Group: Omnicom Group provides advertising and marketing communications services for their clients.
Peter Swiecicki
Senior VP, Finance and Controller of Omnicom Group
As Controller, Swiecicki plays a key leadership role in financial management and business process optimization for Omnicom. He oversees the company’s financial processes and systems, as well as the planning and forecasting function. Prior to joining Omnicom in 2013, Swiecicki spent over 30 years at Omnicom’s BBDO in various roles. He started his career at BBDO as Controller, BBDO Detroit, rising to CFO and COO of the agency. In 2010, he assumed the role of CFO of BBDO Germany and then moved to BBDO Worldwide in New York to shepherd several worldwide process efficiency initiatives.
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About Omnicom Group: Omnicom Group provides advertising and marketing communications services for their clients.
Janet Riccio
Exec Vice President of Omnicom Group
Over the course of her 25+ years in advertising, her collaborative business style has taken her to more than 30 countries on five continents on behalf of her clients and forged a deep understanding of what it takes to build relationships and brands. Her belief that a motivated, fulfilled workforce leads to a healthier more profitable more sustainable bottom line is why she has been chosen to head Omnicom University. Omnicom University is recognized as one of the preeminent executive education experiences and one of the major sources of “cultural glue” for the Omnicom network. In partnership with Harvard Business School faculty, OU has graduated over 3500+ Omnicom executives over the course of its 20 years in existence. To quote Janet, after her first season as Dean, “This program is not about developing leaders, the people who attend already are; it is about transforming leaders from more than good to great.” Most recently, Janet founded and is currently heading an in-house women’s network – Omniwomen. The mission of Omniwomen is to serve as a catalyst to increase the influence and number of women leaders throughout the Omnicom network. Since its formal U.S. launch in April 2014, Omniwomen has expanded to China and the U.K. As passionate as Janet is about her roles at Omnicom, she is equally passionate about the role of women on management boards and in the philanthropic world. She served as a member of the Board of Directors of BlogHer, the world’s largest on-line community of women bloggers, and is currently on the Advisory Board of LearnVest. Janet is also a member of the Board of Directors of the New York Women’s Foundation on which she serves on the Executive Committee and chairs the Communications Committee. She is a past member of the Board of Directors of Make a Wish Foundation of Metro New York where she chaired the Governance Committee and, in her final year, co-chaired the Advisory Board.
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About Omnicom Group, Omnicom Group: Omnicom Group provides advertising and marketing communications services for their clients.
Rita Rodriguez
Executive Vice President of Omnicom Group
Rita Rodriguez is currently Executive Vice President at Omnicom Group where she leads the multi-agency integration and innovation for PepsiCo. With more than twenty-five years of marketing experience, Rita has a proven track record of transforming major brands and building businesses. Having worked on both sides of the business, agency and client, Rita has a unique mix of strategic expertise; brand building and collaboration skills that can help define and lead a course of action for clients and their brands Rita was previously CEO of Imagination, an experiential integrated communications company. Prior to Imagination, she was CEO of the US arm of WPP’s The Brand Union, a strategic branding and design firm, where she led the repositioning and rebranding of multiple businesses and served as a strategic advisor and partner for clients on brand and business issues. Before joining The Brand Union in 2004, Rita was Managing Director of Corporate Branding at Omnicom’s Interbrand. Rita began her career in Houston at AT&T, where over the course of her career she served as Director of Business and Consumer Marketing, International Marketing Director, Director of Product Marketing and Communications Services and General Manager of HomeTown Network (HTN), working in both the US and London.
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About Omnicom Group: Omnicom Group provides advertising and marketing communications services for their clients.
Dan Bratone
VP, Head of North American Business Development of The Trade Desk
Dan Bratone is the VP, Head of North American Business Development overseeing the development and management of The Trade Desk’s domestic new business teams, go to market strategies and sales operations. Dan’s career has spanned from entertainment to enterprise software with operational and leadership experience across Sales, Marketing, Partnerships, Product Development and Project Management with the last decade focused on building high performance revenue generation organizations for media focused SAAS platforms. Dan’s a recognized industry expert on digital marketing best practices in channels such as Programmatic media, SEM/SEO, and Social Media. Prior to the Trade Desk, Dan held sales leadership positions as the SVP, Americas at TBG Digital and as the VP of Sales for Efficient Frontier. At EF Dan built and led the sales teams focused on the Eastern Region and LATAM until its acquisition by Adobe Systems in 2011. Dan is a graduate of Syracuse University with an MBA from Fordham University.
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About The Trade Desk: The Trade Desk is an online demand-side platform that provides buying tools for digital media buyers.
Jason Weber
VP of Business Development of Open Influence
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About Open Influence: Open Influence is a marketing company that helps brands and advertisers engage and grow their desired audiences through social media.
Barin Nahvi Rovzar
Senior Vice President & Head of M&A of Hearst Communications
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About Hearst Communications: Hearst is large private diversified media, information, and services company with more than 360 businesses
David Hahn
VP & CISO of Hearst Communications
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About CDK Global, Hearst Communications: Hearst is large private diversified media, information, and services company with more than 360 businesses
Michael E. Smith
SVP, Revenue Platforms and Operations of Hearst Communications
Mike Smith is Senior Vice President of Revenue Platforms and Operations, Hearst Magazines Digital Media and Senior Vice President, Advertising Platforms, Core Audience; Hearst Corporation. Smith joined Hearst in July 2013 and is responsible for all digital media revenue platforms, including the company’s programmatic sales engineering efforts through the Hearst Exchange as well as advertising operations, and digital ad product development. Prior to Hearst, Smith held a number of positions with Forbes, most recently as the President of Forbes.com and Chief Digital Officer of Forbes Media, where he oversaw the company’s technology departments, including IT systems, multi-platform development and digital strategy. He was also responsible for audience sales via auctions including trading desks, advertising operations, data and analytics, and yield management. Before joining Forbes.com as Chief Technology Officer, Smith was Vice President and Chief Information Officer at TheStreet.com, where he directed technology efforts, including application development, network engineering, website operations, global technology initiatives and business support systems and prior to that, was Director of Information Technology at HBO. Smith holds a network-technology related patent and is publishing his first book entitled “Targeted: How Technology Is Revolutionizing Advertising and the Way Companies Reach Consumers” in November of 2014, which will detail the online display advertising market on ad exchanges and real time bidding auction technologies. “Targeted” can be pre-ordered here: http://amzn.to/1s0r6Yb Smith graduated from the New Jersey Institute of Technology with a B.S. in Electrical Engineering and has been a member of the Board of Visitors of NJIT’s Albert Dorman Honors College for 15 years, as well as the chairman of the Board of Trustees of the Education Law Center and a member of the School Consultative Board of Union Catholic High School.
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About Hearst Communications: Hearst is large private diversified media, information, and services company with more than 360 businesses
Bridget Williams
Chief Commercial Officer and SVP Digital Publishing of Hearst Communications
Bridget’s career has spanned from the first digital department of the Milwaukee Journal Sentinel, to New York Times Digital, to tech startups, and most recently Business Insider where she ran business development, strategy, and international expansion. This year she was named Coolest 100 in Tech from Business Insider and Folio Magazine’s Visionary 100.
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About Hearst Communications: Hearst is large private diversified media, information, and services company with more than 360 businesses
Melanie Colton
Vice President, Product & Technology of Hearst Communications
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About Hearst Communications: Hearst is large private diversified media, information, and services company with more than 360 businesses
Todd Haskell
Senior Vice President and Chief Revenue Officer, Hearst Magazines Digital Media of Hearst Communications
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About Hearst Communications: Hearst is large private diversified media, information, and services company with more than 360 businesses
Steven Vine
EVP, Corporate Development & General Counsel of Zeta Global
Steven Vine has been Executive Vice President of Mergers & Acquisitions and General Counsel of Zeta Interactive Corporation since 2013. Vine served as an EXECUTIVE VICE PRESIDENT of Zeta Interactive Corporation. He served as Senior Vice President of Corporate Development, Associate General Counsel and Chief Privacy Officer at PulsePoint, Inc. (formerly Datran Media Corp). Vine was responsible for managing consumer privacy commitment as well as government and industry relations. Where he led PulsePoint through multiple acquisitions and the transformation of its business into a leading RTB and Content Marketing platform. He joined Datran Media from Register.com, where he served as Deputy General Counsel with responsibility for oversight of the legal department and industry relations. He also serviced as an active Leader in ICANN, the Internet Corporation for Assigned Names and Numbers. Prior to Register.com, Vine served as a Corporate Associate at the law firm Kaye Scholer, LLP, where he managed mergers and acquisitions, securities transactions and other general corporate matters. Vine holds a BA from Tufts University and JD from New York University.
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About Zeta Global: Zeta offers technology and marketing services to help brands acquire, engage, and retain customers.
David Schey
SVP CX/Strategy & Analytics of Zeta Global
David Schey, Zeta’s Senior VP of Customer Experience, has over 18 years of experience consulting Fortune 1,000 companies on optimizing marketing and CRM programs, within both digital and offline channels. Most recently, David served as Vice President/Group Director of Strategy and Analytics at DigitasLBi, where he led the S&A CRM practice. He has held leadership positions at Digitas, Merkle and Epsilon. Throughout his career, David has worked with a variety of national and global brands including PepsiCo, Pfizer, Unilever, Kraft, Tesco, Samsung, Comcast, The Limited, Urban Outfitters, T.J.Maxx, Toys “R” Us and Bed Bath & Beyond, to plan, measure and optimize CRM campaigns. He holds a B.S. in Marketing from the University of Maryland at College Park, and an M.B.A. in Marketing from Rutgers University.
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About Zeta Global: Zeta offers technology and marketing services to help brands acquire, engage, and retain customers.
Tom Walsh
EVP, Zeta Labs of Zeta Global
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About Zeta Global: Zeta offers technology and marketing services to help brands acquire, engage, and retain customers.
Andrew Bolton
SVP, Global Partnerships of Knotch
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About Knotch: Knotch is the content intelligence platform for brands. We pair performance data with consumer sentiment in real time.
Anthony Oland
Senior Vice President of Human Resources of KBM Group
Anthony Oland is the Global Chief People Officer at Boxed.
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About Boxed, KBM Group, Wunderman Thompson: KBM Group is a data analysis group that helps identify trends and teaches how to engage customers.
Coleen Kuehn
EVP, Travel, Media & Entertainment Practice of Merkle
Coleen Kuehn In Coleen’s role as chief media officer, she is responsible for the leadership of Merkle’s media portfolio across search, display, social, and performance media as well as overseeing communications strategy capabilities. Coleen is a seasoned executive with 20 years of experience in marketing, strategic planning, digital media, and technology. As an innovative and results-driven leader, Kuehn was named one of Advertising Age’s esteemed “Women to Watch.” She began her career in marketing and product development roles for American Express and The Coca-Cola Company after receiving an MBA from University of Michigan’s Ross School of Business. Prior to joining Merkle, Coleen served as president at Mediavest, a global agency, where she was responsible for strategic oversight, integrated solutions, and client adoption of new technologies. She began as President of Strategy & Planning and was responsible for developing the agency’s communications planning methodology as well as its proprietary tools. Given her strong client relationships and leadership skills, she went on to assume the role of President, Client Leadership at Mediavest. Coleen was also a member of Mediavest’s Executive Leadership team of eight that determined the vision and overall direction for the agency. Prior to joining Mediavest, Coleen was Chief Strategist at Havas|MPG and President of Digital & Emerging media at MediaCom.
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About Merkle: Merkle is a customer relationship management agency that designs, executes and evaluates integrated marketing programs.
Dave Morgan
CEO & Founder & Vice President, Sports Digital News of Simulmedia
Morgan is the CEO and founder of Simulmedia, a New York based marketing technology company that uses data, science and software to drive business outcomes for advertisers through traditional TV marketing. He previously founded and ran both TACODA, Inc., an online advertising company that pioneered behavioral online marketing and was acquired by AOL in 2007 for $275 million, and Real Media, Inc., one of the world’s first ad serving and online ad network companies and a predecessor to 24/7 Real Media (TFSM), which was later sold to WPP for $649 million. After the sale of TACODA, Dave served as Executive Vice President, Global Advertising Strategy, at AOL, a Time Warner Company (TWX).
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About Simulmedia, Sinclair Broadcast Group: Simulmedia is a TV ad platform that enables predictable, scalable customer growth.
Meg Runeari
Vice President of Business Operations, North America of Teads US
Meg Runeari is the Vice President of Business Operations, North America at Teads, leading operational strategy and business efficiencies across a dedicated team of account and project managers. Meg’s key focus is to bring quality advertising to engaged audiences in environments that are not only safe for brands but also respect the user. With ten years of experience in the digital space and deep-rooted industry relationships with leading verification vendors, Meg is doing her part to keep the digital ecosystem clean.
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About Teads US, Teads US: Teads US invented outstream video advertising and is the no.1 video advertising marketplace in the world.
Gilad Lotan
VP, Head of Data Science of BuzzFeed
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About BuzzFeed, New York University: BuzzFeed is a cross-platform digital media company delivering news and entertainment content to a global audience.
Shani Hilton
VP of News and Programming of BuzzFeed
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About BuzzFeed: BuzzFeed is a cross-platform digital media company delivering news and entertainment content to a global audience.
Michael Kopeikin
VP, Digital Marketing and Ad Tech of Publicis Groupe
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About Publicis Groupe: Publicis Groupe is a digital and interactive communication services provider.
Whitney Jones
SVP Data & Analysis of Publicis Groupe
Whitney helps Samsung incorporate data-driven insights into all aspects of the media planning and measurement process. During her 8 years with Publicis Groupe, she has helped infuse a new standard of data strategy, measurement, and insight. She has lead teams across a spectrum of digital and offline analytics projects, driving relationship strategy for multiple B2C and B2B initiatives and helping clients achieve maximum ROI in the digital space. Her experience spans verticals including consumer electronics, beauty, CPG, automotive, retail and travel. Previously, Whitney held roles in Product Management at DataXu, where she spearheaded the development of their Data Management and Analytics suite of solutions. Whitney began her career in the Telecom space, as an analyst at the Boston-based consultancy Atlantic-ACM. Whitney holds a BA in Economics from Colby College.
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About Digitas, Publicis Groupe: Publicis Groupe is a digital and interactive communication services provider.
Ran Buck
SVP of Global Revenue of Taboola
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About Taboola: Taboola is an AI-powered content discovery platform that connects people with content on the web that suits their interests.
Abhay Jain
Vice President, Strategy and Business Development of A+E Networks
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About A+E Networks: A+E Networks is truly a global media company with joint ventures and channels all over the world.
Paul Cabana
EVP, Head of Programming, HISTORY Channel of A+E Networks
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About A+E Networks: A+E Networks is truly a global media company with joint ventures and channels all over the world.
David Granville-Smith
Executive Vice President And Chief Financial Officer of A+E Networks
David “Digger” Granville-Smith is the Chief Operating Officer and Chief Financial Officer of A+E Networks. Granville-Smith joined A+E Networks as Executive Vice President and Chief Financial Officer in July 2014. In December 2016, he was named to his current position. Granville-Smith leads all key financial functions across A+E Networks, including A&E®, History®, Lifetime®, LMN®, FYI™, H2®, Crime & Investigation Network®, History en Español™, Military HISTORY®, LRW®, A+E Studios™, A&E Indie Films®, A+E Networks International®, A+E Networks Digital® and A+E Networks Consumer Products™. In addition, Granville-Smith oversees the Production, Operations, Engineering and Information Technology departments and is responsible for the Corporate Development, Strategy, Investments and Ventures Group. He provides strategic and operational leadership across all of the divisions of the company, including the Brand Portfolio Group, Ad Sales, Distribution, Digital and International, in order to drive the company’s overall growth and value creation. Granville-Smith serves on the boards of A+E Networks Latin America and VICELAND. Prior to joining A+E Networks, Granville-Smith worked at J.P. Morgan and Bear Stearns, which was acquired by J.P. Morgan, for 23 years. Prior to that, he worked at Smith Barney in the Mergers & Acquisitions Group. At J.P. Morgan, he was a Managing Director and Head of the Media Group in the Investment Banking Division. Throughout his career in banking, Granville-Smith worked on a number of significant strategic and financing transactions for diversified media, cable network, cable distribution and telecommunications companies. Granville-Smith is a trustee of the Parrish Art Museum in Water Mill, New York. He also serves on the President’s Advisory Council for the College of Brown University. Granville-Smith received an A.B. degree from Brown University. He resides in Manhattan with his wife and two children.
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About A+E Networks: A+E Networks is truly a global media company with joint ventures and channels all over the world.
Mark Garner
Executive Vice President, Content Licensing and Business Development of A+E Networks
Mark Garne serves as executive vice president of content sales, licensing, and business development at A+E Networks.
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About A+E Networks: A+E Networks is truly a global media company with joint ventures and channels all over the world.
Ross Habif
Vice President, Corporate Development & Strategy of A+E Networks
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About A+E Networks: A+E Networks is truly a global media company with joint ventures and channels all over the world.
Kamilah Thomas
VP HR & Global Head of People Development of A+E Networks
Kamilah is a strategic human resources leader for the corporate functions at A+E Networks, where she ensures that a focus on culture and people is imparted on all teams and divisions globally. She has over 20 years of experience leading corporate transformations through global learning and development, diversity, people management and inclusion efforts. Previously, Kamilah served as an HR leader at the Madison Square Garden Company and Sony Music Entertainment.
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About A+E Networks: A+E Networks is truly a global media company with joint ventures and channels all over the world.
Jason DeMarco
Vice President, Programmatic & Audience Solutions of A+E Networks
Jason DeMarco joined A+E Networks in July 2012 to establish a programmatic monetization strategy. During his tenure, A+E Networks has been a market leader in adopting new technology and creating partnerships that bring the best in content, data and systems to market. Jason continues to focus on automation across all platforms and data enabled monetization.
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About A+E Networks: A+E Networks is truly a global media company with joint ventures and channels all over the world.
Matthew Kirschner
Partner and Executive Vice President of Talent Resources
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About Talent Resources: Talent Resources is a social media marketing agency that specializes in connecting brands with top-tier celebrities and influencers.
Randall Wakeford
Vice President of Client Platform Development of Augeo Marketing
Randall has been involved in the employee recognition and engagement industry for over 15 years. Prior to joining Augeo, he worked at IncentOne in Carlstadt, NJ as Director of Information Management, specializing in working directly with Fortune 50 clients to develop, deploy and maintain customized and integrated recognition solutions that drive business objectives. Prior to IncentOne, Randall was Director of Internet Operations for Faulkner & Gray in New York City, a specialized financial publisher owned by Thomson Financial. Primary responsibilities include working with existing clients to maintain and enhance currently deployed employee engagement solutions and technology, acting as technical subject matter expert during new platform implementations, and providing guidance on product development and sales strategy related to new business opportunities.
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About Augeo Marketing: Augeo Marketing focus on developing new solutions and innovative technology for clients, employees and their customers.
Tre Jones
Senior Vice President, Growth of Dotdash
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About Dotdash: Dotdash’s vibrant brands help over 100 million users each month find answers, solve problems, and get inspired.
Matthew Gelb
VP of Finance & Operations of Ceros
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About Ceros: Ceros is a cloud-based interactive content creation platform for marketers and designers.
Matt Wellschlager
VP of Marketing of Ceros
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About Ceros: Ceros is a cloud-based interactive content creation platform for marketers and designers.
Jo Kinsella
Chief Revenue Officer & EVP of TVSquared
A creative and passionate global leader, Jo Kinsella runs sales, marketing and strategic partnerships for TVSquared. Jo works to bring transparency, TV analytics and proof of performance to clients and, as a founding team member, has scaled thousands of advertisers, agencies and networks to leverage the real-time insights from the TVSquared ADvantage platform. Jo is a 20-year software veteran with a proven track record of increasing revenue for her clients, and bringing to market innovative products and services across the Fintech, Adtech and Martech industries. Prior to TVSquared, Jo held various executive positions to help companies achieve their full potential, always putting the client first and building products that support industry needs and drive maximum shareholder value. Jo builds teams of extraordinary talent, champions diversity and is recognized as a thought leader and voice of the industry. A UK expat, when Jo is not working, she is mom to her nine-year old daughter and training for her next triathlon (she completed the IronMan in 2014!).
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About Lucera Financial Infrastructures, TVSquared: TVSquared is the global leader in TV attribution.
Christopher Gurciullo
RVP, Advertiser Solutions of PubMatic
Chris Gurciullo is the RVP of Advertiser Solutions at PubMatic. In addition to his internet technology expertise, Chris is an entrepreneur and investor. After starting his first business, an email marketing company, he propelled into the digital marketing world. He excels at building and leading sales and customer service teams, with a proven track record of overachieving business growth goals and holding management and senior roles within many successful internet startups. His experience over the last decade includes development and execution of cross-channel, brand and performance marketing campaigns, delivering multi-million dollar programs for Fortune 500 and Internet Retailer 500 clients. He has worked for dunnhumby, Sociomantic Labs, Rocket Fuel, Akamai, and a number high-growth startup companies. Chris is a board member for the American Autism Association, an avid real estate investor in the greater NYC and Miami regions and frequently speaks as a domain expert on digital trends.
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About PubMatic: PubMatic is an automation solutions company for an open digital media industry.
Jeanelle R Beach
VP, Human Resources Talent Leader – News & Sports of WarnerMedia
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About WarnerMedia: WarnerMedia is a media and entertainment company that creates and distributes premium and popular content to global audiences.
Larry Allen
VP Ad Product Strategy of WarnerMedia
Larry Allen is vice president of ad product strategy for WarnerMedia Ad Sales, overseeing a team working on product strategies, including product prioritization and framework as well as process management. His work is focused on development of next generation ad capabilities, notably around audience-based advanced TV solutions. Allen has extensive experience in digital media, marketing and business strategy across a variety of disciplines. Previously senior vice president of business development for Xaxis, he oversaw media investment in North America and the Xaxis Marketplace globally. Prior to joining 24/7 Media, which merged with Xaxis in 2014, he held several senior management positions at cutting-edge digital media companies such as AOL, Viewpoint, Unicast, Yieldex, Real Media and TACODA. Allen also ran his own consulting business, where he advised many major media companies such as The New York Times, Meredith, 33Across and Business Insider. He is a frequent contributor to a number of trade publications, blogs and industry conferences. A graduate of Clarion University of Pennsylvania with a degree in Business Management, Allen resides in New York City.
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About Real Media, WarnerMedia: WarnerMedia is a media and entertainment company that creates and distributes premium and popular content to global audiences.
Josh Backer
Co Founder – President, Advertising & SVP Operations of Unified
Founded Social Suitcase in 2009 – Boutique business development and sales consulting firm specializing in social media monetization products and brand advertising. – Sold to TrafficMarketplace in March 2010 Founded DankApps in 2008 – Bay Partners funded social network application company – Donated thousands of dollars to cause based charities through the “Social Change” brand of applications Founded Teach the People in 2007 – TechCrunch40 company – fbFund grantee Emory University, Atlanta GA – Graduate Instructor, Dept. of Comparative Literature “Sick Lit.: Literature and Discourses of Illness and Disease” The Padeia School, Atlanta GA – Part-time Faculty “Pollack to Smithson: Modern and Contemporary American and European art from 1935-1975” “Art and Politics in the 20th Century”
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About Unified: Unified equips marketers with information and intelligence they need to make the best decisions about their social advertising investments.
Jesse Channon
SVP, Revenue of Unified
Jesse has successfully built departments and functions across Sales, Business Development, Account management and Technical Solutions in start ups in the Social Media space. Jesse began his career in Social at Vocus, then moving on to companies like PageLever and UNIFIED. Jesse was also the co founder at Monkey Say Media, as small Social Media consulting firm.
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About Unified, Unified: Unified equips marketers with information and intelligence they need to make the best decisions about their social advertising investments.
Chris Cahill
EVP, Finance of Unified
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About Unified: Unified equips marketers with information and intelligence they need to make the best decisions about their social advertising investments.
Michael Smith
SVP Revenue Platforms & Operations of Hearst Digital Media
Michael Smith is Senior Vice President of Revenue Platforms and Operations, Hearst Magazines Digital Media. Smith joined Hearst in July 2013 and is responsible for all digital media revenue platforms, including the company’s programmatic sales engineering efforts through the Hearst Audience Exchange as well as advertising operations, and digital ad product development. Prior to Hearst, Smith held a number of positions with Forbes, most recently as the President of Forbes.com and Chief Digital Officer of Forbes Media, where he oversaw the company’s technology departments, including IT systems, multi-platform development and digital strategy. He was also responsible for audience sales via auctions including trading desks, advertising operations, data and analytics, and yield management. Before joining Forbes.com as Chief Technology Officer, Smith was Vice President and Chief Information Officer at TheStreet.com, where he directed technology efforts, including application development, network engineering, website operations, global technology initiatives and business support systems and prior to that, was Director of Information Technology at HBO. Smith holds a network-technology related patent and is the author of books, TARGETED: How Technology Is Revolutionizing Advertising And The Way Companies Reach Consumers (AMACOM / 2014) and The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth (McGraw-Hill Education / 2017). Smith graduated from the New Jersey Institute of Technology with a B.S. in Electrical Engineering and has been a member of the Board of Visitors of NJIT’s Albert Dorman Honors College for 14 years, as well as the chairman of the Board of Trustees of the Education Law Center, a member of the School Consultative Board of Union Catholic High School and a member of The Union League Club.
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About Hearst Digital Media: Hearst Magazines Digital Media oversees the 20+ digital magazine properties including Cosmopolitan, Esquire, Elle, Harper’s Bazaar, etc.
Kate Lewis
SVP & Editorial Director of Hearst Digital Media
Kate Lewis is the Senior Vice President and Editorial Director at Hearst Digital Media, responsible for managing the digital editorial teams for worldwide brands such as Cosmopolitan, Esquire, Harper’s Bazaar and Good Housekeeping. In the US, these sites attract more than 200 million unique visitors monthly. Prior to Hearst, Lewis worked at Say Media in a similar role, overseeing content strategy and operations for a number of Say’s own sites including xoJane, Remodelista, and ReadWrite, as well as a number of network sites. Originally a print editor, she spent 18 years at Conde Nast working on brands like Vanity Fair, Glamour, and SELF.
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About Hearst Digital Media, Hearst Digital Media: Hearst Magazines Digital Media oversees the 20+ digital magazine properties including Cosmopolitan, Esquire, Elle, Harper’s Bazaar, etc.
Nick Cicero
Vice President Strategy of Conviva
Nick is the founder of Delmondo, a creative studio and social video analytics software acquired by Conviva in 2018. He is a leader in building digital content initiatives with a proven ability to set vision, strategy, and execute on numerous innovative projects for some of the world’s largest brands and publishers like MTV, NBC Sports, Red Bull, L’Oreal, the UFC, Universal, Conde Nast, and Clear Channel. Prior to founding Delmondo he spent time building and implementing new enterprise social publishing and analytics tools with Livefyre, Expion and Percolate. He put the first Instagram Video on TV for Oprah and built an innovative social content experience for the PlayStation launch in North America, among other projects. Nick received his Master’s from the S.I. Newhouse School of Public Communications at Syracuse University.
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About Conviva: Conviva is the continuous measurement and engagement platform for streaming media.
Alex MacCallum
Assistant Editor and SVP, Video of The New York Times
When New York Times editor Dean Baquet announced the appointment of digital media veteran Alex MacCallum as senior vice president of video, he noted that video journalism on the Web is an entirely new medium, distinct even from television. The key editorial and commercial appointment followed a much-discussed innovation report that showed The Times lagging behind some of its digital competitors in social engagement. MacCallum took charge of the video unit in January; she joined The Times in March 2013 as senior manager of business development, and in 2014, she headed an audience development team. Before The Times, MacCallum worked for Lerer Ventures as a strategy consultant in business development and operations; previously, she was a corporate counsel to The Huffington Post, where she was also a founding news editor.
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About The New York Times: The New York Times creates, collects, and distributes news, information, and entertainment through a daily newspaper and a website.
Sargi Mann
EVP & Head of Digital Strategy & Investments of Havas Media
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About Havas Media: Global communications and marketing
Lucy Markowitz
VP of Sales of Vistar Media
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About Vistar Media: Vistar Media turns movement data into actionable insights about consumer behavior.
Michael Kubin
Executive Vice President of INVIDI Technologies
Michael Kubin is the Executive Vice President at INVIDI Technologies.
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About INVIDI Technologies, Ionic Media: INVIDI Technologies offers Advatar, an application that delivers addressable targeted advertising and marketing messages to viewers.
Lloyd Peterson
VP System Architecture of INVIDI Technologies
Lloyd Peterson is the VP System Architecture at INVIDI Technologies.
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About INVIDI Technologies: INVIDI Technologies offers Advatar, an application that delivers addressable targeted advertising and marketing messages to viewers.
Ryan Christensen
SVP, Platform Product of Xandr
Ryan Christensen serves as the Senior Vice President and General Manager of AppNexus’ Publisher Business. In this role, Ryan leads product development for the segment and manages commercial relationships with AppNexus’ major Publisher clients. Prior to his current role Ryan was a Vice President of Product at AppNexus. Prior to joining AppNexus in 2013, Ryan served as General Manager of Ad Product at Zynga, where he was responsible for the company’s proprietary ad platform and provider integrations across mobile, video and desktop display ad products. Prior to Zynga, Ryan spent four years at Brand.net in senior product and BD leadership roles, working with top tier Publishers to develop innovative programmatic buying capabilities and yield management solutions. Before joining the world of digital advertising, Ryan was a Founder and CEO of Sentrik, an enterprise security company; ran product management and marketing for Rocket Network; and managed engagements for RB Webber & Co, a Silicon Valley strategy consultancy and venture fund. Ryan received a B.S. in Mechanical Engineering from MIT.
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About Xandr: Xandr is an advertising company.
Theresa Vu
Senior Vice President Of Engineering of Xandr
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About Xandr: Xandr is an advertising company.
Eric Hoffert
Senior Vice President Video Technology of Xandr
Eric Hoffert has more than twenty five years of experience leading product and technology development in digital media, software-as-a-service, mobile services, and cloud computing. His background includes key roles at Spotify, Apple Inc., AT&T Bell Labs, and a number of new ventures. At Spotify, Eric was a Software Architect for a new product initiative. Eric has served as the Chairman of Versatility Software Inc., a digital media consultancy with clients including The Walt Disney Company, SONY, Scripps Network, Stanford University, Carnegie-Mellon, Corbis, and others. Eric previously was the CTO of Thwapr, a platform enabling brands to mobilize and monetize video content, extending distribution reach while delivering a high quality user experience independent of device, OS, browser, carrier, or bandwidth. Hybrid transcoding, adaptive rendering, and video SMS are combined in a cloud platform compatible with 300+ mobile devices. The solution has been used by the National Football League, National Hockey League, two of the largest music festivals in the US (Vans Warped & Rockstar Mayhem), Photobucket, etc. with coverage in the New York Times, TechCrunch, Mashable, VentureBeat, StreamingMedia, ESPN, Billboard, etc. He co-founded ShareMethods, a document sharing and collaboration service with clients including CBS Interactive, Broadcom, Synopsys, HID, Airspan Networks, etc.; it is integrated with salesforce.com, EchoSign, and Oracle and has users in 40 countries. Previously, he was Chairman and CTO for Magnifi, a digital asset management platform deployed by Coca-Cola and P&G, where he received the Computerworld Honors Award. Prior to Magnifi, Eric managed Apple’s Multimedia Communications Group, where he co-founded the QuickTime software project and led development of the first real-time software video compression algorithm which has been downloaded more than a billion times. He was also a project leader for QuickTime Conferencing, a video conferencing Internet and telecom platform for Apple that included alliances with AT&T, IBM, Cisco, and NTT. While at Apple, Eric received the CEO Technical Award for the development of QuickTime software. Prior to Apple, Eric was a research scientist at AT&T Bell Labs where he was co-founder of a venture that developed a parallel graphics supercomputer called the AT&T Pixel Machine used by NASA, CalTech, and R/Greenberg. He also worked as a programmer at Broadway Video, a leading video production house in New York City where he created visual effects for music videos showcased on MTV and in the Museum of Modern Art. Eric holds 23 US patents; has authored and co-authored papers for the ACM and IEEE; and has lectured widely around the world. Eric has been quoted in the press and his work covered in the media including the New York Times, TechCrunch, Mashable, the Wall Street Journal, Forbes, The Financial Times, CIO, InfoWorld, eWeek, RedHerring, Who’s Who in America 2007, etc. He serves on the Editorial Board for the Journal of Digital Asset Management. For fun, Eric has played as the lead guitarist and songwriter for the Speedies, a NYC power pop band whose music has been licensed by Hewlett Packard (for a Global TV Advertising Campaign for digital photography with 500 million impressions) and NBC Universal, with digital albums available in Spotify and Apple iTunes. Eric also produced the Beastie Boys’ early hard core tracks on Capitol Records. When time permits, Eric works on research for large-scale renewable energy technologies that can deliver terawatts of clean power on a global basis.
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About ShareMethods, Xandr: Xandr is an advertising company.
Tim Smith
SVP and GM Global Technology Infrastructure of Xandr
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About Xandr: Xandr is an advertising company.
Tom Goodwin
EVP, Head of Innovation of Zenith
Tom Goodwin is a SVP, Strategy & Innovation at Havas Media.
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About All We Have Is Now, Zenith: Zenith is an agency to apply a rigorous and objective approach to improving the effectiveness of marketing.
Alan Karpovsky
Vice President of Omni-channel Solutions of Innovid
Alan is the Co-Founder and Co-CEO of Herolens, a MarTech platform that enables big brands and agencies to take their marketing and online communication strategies to the next level by the use of technology, engineering and algorithms. Herolens is nowadays working with some of the largest advertisers in LATAM and US. Herolens has been acquired by Innovid in late 2019. Alan is currently a Board Member at EO (Entrepreneurs’ Organization), a global non-profit organization with +12.000 active members, whose stated mission is to “Engage leading entrepreneurs to learn and grow”. He has been named one of the “30 Forbes Most Promising Entrepreneurs” in 2019 by Forbes Magazine for his significant impact on the industry of his ideas, innovations and disruptive way of doing business. Alan has been an active speaker in events like IAB Now, WebCongress and A4 Latam sharing his experience on how to grow a technology company in the advertising industry. In late 2017 he has been selected by the US Department of State as one of the most impactful entrepreneurs among more than 4000 young professionals from LATAM under the YLAI program (Young Leaders of the Americas Initiative). During his university days he launched “Club Trama”, a student-run business club dedicated to in-campus education for students on a variety of career paths (entrepreneurship, consulting and finance). The objective of the Club is to enhance knowledge on the specific areas as well as improving networking both between students and with professionals. Today, 6 years later, it’s still alive and growing. Alan has a Master Degree in Computer Science & Software Engineering by the Buenos Aires’ Institute of Technology (ITBA).
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About Innovid: Innovid is the only independent omni-channel advertising and analytics platform built for television.
Diego Panama
TitleSVP, Revenue of LiveRamp
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About LiveRamp: LiveRamp is the leading data connectivity platform for the safe and effective use of data.
Zach Rosen
Vice President, Global Partner Development of Index Exchange
As Index Exchange’s first employee in the United States, Zach has made significant contributions to Index’s brand development and growth strategy in new markets. In his current role, Zach oversees the expansion of publisher and mass media company partnerships. He is passionate about how technology and automation is impacting the advertising industry, and lives to connect people with opportunities that drive their business goals forward. Before joining the team at Index Exchange, Zach consulted for a number of Bay Area startups in the digital media and entertainment space. Prior to that, he for Cox Enterprises in San Francisco, following their $300m acquisition of Adify. At Cox, Zach spearheaded the development of a new entertainment vertical spanning programmatic and branded content opportunities. Zach lives in New York City, he is an active consultant to early stage start ups in the media and entertainment space, and he regularly speaks on the emergence of automation and technology and how it impacts the ability for brands and media companies to shape their creative and storytelling experience.
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About Index Exchange, Yieldmo: Index Exchange is an exchange technology, enabling digital publishers and suppliers to sell ad impressions programmatically and in realtime.
Jourdain-Alexander Casale
Vice President Product, Supply of Index Exchange
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About Index Exchange: Index Exchange is an exchange technology, enabling digital publishers and suppliers to sell ad impressions programmatically and in realtime.
Marc DeBevoise
EVP & General Manager – Entertainment, News & Sports of CBS Interactive
Marc DeBevoise is the Executive Vice President and General Manager of CBS Interactive’s Entertainment, News and Sports division. In this role, he oversees CBSi’s leading sites including CBS.com, CBSNews.com and CBSSports.com.DeBevoise is also responsible for CBSi’s digital content distribution strategies, and the development of both original and show-based digital video content, applications and games. DeBevoise joined CBSi from premium subscription service Starz, where he was the Senior Vice President of Digital Media, Business Development and Strategy. Prior to joining Starz, he held various roles at NBC Universal, in both Digital Media and Business Development, and worked in the Technology, Media & Telecommunications Investment Banking Group at JPMorgan. Marc received his M.B.A. with distinction in Entertainment, Media & Technology and Finance from New York University’s Stern School of Business and his B.A. in Economics and Computer Science from Tufts University. He lives in New York City along with his wife and their two children.
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About CBS Interactive: CBS Interactive is an online content network for information and entertainment.
Brian Lees
VP-GM, Digital Media Group of Diversified Systems
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About Diversified Systems: Diversified Systems, Diversified Media Group, and Skyweb Digital Media are now unified as one company, Diversified.
Shelley Pisarra
SVP, Research & Insights of Wasserman Media Group
Shelley Pisarra leads Wasserman’s Research & Insights team and is a 20+ year brand and innovation marketing veteran. Having built and led teams at PepsiCo, Nestle, Novartis and Unilever, she is a thought leader who specializes in developing behavioral-driven brand strategies that identify and fuel white space growth opportunities. As such, she has extensive expertise in harnessing data and consumer understanding to build new capabilities that advance business partnerships, create first-mover advantage, and exceed sales objectives.
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About Wasserman Media Group, Wasserman Media Group: Wasserman media group provides marketing services to talent.
Thea Winarsky
EVP, Global Legal & Business Affairs of IPG Mediabrands
Thea exercises her 25 years’ experience in law serving as General Counsel of our network. Before joining IPG Mediabrands, she was Associate General Counsel at Coach Inc. and prior to that was General Counsel of The Columbia House Company. Thea received her J.D. at New York University School of Law, where she was a member of the Law Review. She graduated cum laude, from the University of Pennsylvania.
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About Interpublic Group, IPG Mediabrands: IPG Mediabrands is committed to driving automated buying, pay-for-performance, and digital innovation solutions.
Paul Kahn
Vice President of North America of Upfluence
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About Upfluence: Upfluence is a smarter influencer marketing platform that helps brands and agencies scaling influencer marketing worldwide.
Elyssa Greenfield
VP of Operations of Swag.com
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About Swag.com: Swag.com helps companies create quality promotional products that people will actually want to keep.
John Giunta
VP, Marketing of Swag.com
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About Swag.com: Swag.com helps companies create quality promotional products that people will actually want to keep.
Laura Correnti
EVP, Managing Director, Media of Giant Spoon
Laura is an innovative marketer with 10+ year track record of disrupting media models and creating best-in-class brand partnerships. Laura is a digital expert with a knack for culture-driven storytelling, multi-sensory experiences, creative negotiating and deriving new ways to find value. Her experience ranges from corporate to challenger brands across tech, industrial, ecomm/retail, financial, spirits, fashion/beauty and pharma industries. Ask Laura about co-publishing content, what marketing looks like when the interface goes away and new models for measuring media. Laura is also co-host of the ADLANDIA podcast. She is a graduate of American University (BA, CLEG) and University of Texas at Austin (MA, Advertising). Laua is tha author of “Brand Extensions in Sport: Red Bull Gets the Ball Rolling,” a published report focused on Red Bull pioneering brand sponsorship / ownership in US sports market. Honors & Awards: AWNY GenNext Award Recipient (2016), Cannes Lion Winner (Grand Prix, NYTVR & Gold, GE Podcast Theater: The Message), AdWeek Media Plan of the Year (2015, 2016), Clio Awards (Gold 2015, Bronze 2016), Webby’s Best Use of Content, MediaPost Creative Media Award and #1 Podcast on iTunes.
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About Giant Spoon: Giant Spoon is a marketing strategy and innovation agency that provides short- and long-term marketing and business planning.
Brian Rifkin
Co-Founder and SVP Strategic Partnerships of JW Player
At JW Player Brian is focused on driving growth through strategic partnerships and leads the JW Player Demand team, working with publishers and brands to maximize advertising revenue. He has worked in the online space since 1997, and until 2007 served as president of A Simple Internet, a media services firm he founded in 2001 specializing in performance-based marketing. Previously, he was senior vice president of Business Development at About.com. He holds a BS in business administration from the University of Pittsburgh.
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About JW Player: JW Player is a video streaming and analytics platform that offers an HTML5 video player for web content, publishing, and running video ads.
Chris Neuner
SVP and GM of Digital Health Solutions of PulsePoint
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About PulsePoint, PulsePoint, PulsePoint: PulsePoint is a technology company using data to accelerate healthcare marketing.
Andrew Dumas
SVP, Global Data of ShareThis
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About Entrepreneurs Roundtable Accelerator, ShareThis, Techstars: ShareThis has unlocked the power of global digital behavior by synthesizing social share, interest, and intent data since 2007
Michael Bassik
EVP of MDC Partners
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About DSPolitical, MDC Partners: MDC Partners provides marketing communications and consulting services.
Stuart B Coleman
VP of MDC Partners
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About MDC Partners: MDC Partners provides marketing communications and consulting services.
John Cimperman
Executive Vice President of Match Marketing Group
John Cimperman is a Executive Vice President at Match Marketing Group.
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About Match Marketing Group: Match Marketing Group is an integrated shopper marketing and retail solutions provider.
George Conboy
SVP Strategy of Match Marketing Group
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About Match Marketing Group: Match Marketing Group is an integrated shopper marketing and retail solutions provider.
Katherine Alford
Senior Vice President, Culinary of Scripps Networks
Katherine Alford studied at the New York Restaurant School in 1980 and then worked in several of New York City’s top kitchens, including the ultra-trendy Commissary restaurant (with a younger Madonna as hostess) and the pioneering Hubert’s. She later studied at the L’Ecole de Cuisine La Varenne in Paris and,returning to the U.S. she became the Sous-Chef of the 4-star Quilted Giraffe. After five years at the Quilted Giraffe, Alford became manager at various city Greenmarkets, including the renowned Union Square Farmers’ Market. Her love of teaching took her to Peter Kump’s New York Cooking School (now Institute for Culinary Education) as the director of instruction in 1989. In addition,she served as the special events chef for Gourmet and taught classes across the country. Her interest inteaching also led her to design and teach cooking classes to adults and adolescents at the Van Italie Center for Obesity Research, St. Luke’s Roosevelt Hospital. In 1992, Alford worked on the award-winning Union Square Cafe Cookbook, testing and adapting the restaurant’s recipes for the home cooks. She has contributed to Food & Wine, Cook’s Illustrated, FineCooking, and Food Arts; has appeared on various national and local television shows as a guest chef andfood expert, and is the author of the book, Caviar, Truffles, and Foie Gras (Chronicle, 2001). In 2000, Alford joined Food Network. She currently oversees the busy Test Kitchens, developing recipes for Food Network Magazine (2009 New Magazine Launch of the Year, #1 selling food magazine on newsstands), cookbooks, network shows, promotional initiatives, and FoodNetwork.com andCookingChannel.com. Food Network Magazine’s cookbook Great Easy Meals was a New York Time’s best seller. Two of Food Network Kitchens cookbooks, Making It Easy (2004) and Get Grilling (2005) were IACP cookbook award finalists. How to Boil Water: Life Beyond Take Out was chosen by Food &Wine as one of the top cookbooks of 2006. Alford lives in New York City with her husband and daughter.
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About Scripps Networks: Scripps Networks Interactive develops lifestyle content for TV, internet satellite radio, books, magazines, and other media platforms.
Karl Spangenberg
Senior Vice President of MediaLink
Karl Spangenberg brings 25 years of experience in general media management, advertising sales, business development, strategic marketing, online market research and media consulting. Since 1995, he has held leadership positions at four start-up companies: Infoseek (1996 IPO and later sold to Disney); @plan (1999 IPO, 2001 sold to DoubleClick and later sold to Nielsen Net Ratings); Lightningcast (2002 strategic partnership with AOL Entertainment and later sold to Advertising.com); and The Hotel Networks (2004 sold majority stake to Liberty Media and later sold to LodgeNet). As Vice President, Advertising and Commerce at AT&T, Spangenberg drafted a strategy for cross-platform, integrated advertising and commerce while serving as lead advertising liaison between AT&T and Yahoo for revenue on the broadband portal. He also worked at various magazine companies in general management and advertising sales roles including U.S. News & World Report, TIME magazine, BusinessWeek and Datamation magazine.
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About MediaLink: MediaLink is a strategic advisory firm that provides strategic advisory and implementation services to companies at all stages.
Andrea Kerr Redniss
Senior Vice President of MediaLink
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About MediaLink: MediaLink is a strategic advisory firm that provides strategic advisory and implementation services to companies at all stages.
Andrew White
Director & Vice President of MediaLink
Andrew White joined MediaLink in 2016, bringing eight years of expertise in M&A advisory, business development and corporate strategy. Andrew is responsible for advising strategic and financial investors in evaluating specific assets or sectors. Andrew’s experience at leading media conglomerates and high-growth startups has prepared him well for the diverse client base at MediaLink. His previous role was in the Strategy & Corporate Development group at Advance Publications, where he was responsible for identifying and executing acquisitions and investments on behalf of the company and as part of strategic diversification initiatives. Andrew also supported Advance’s affiliated companies (Condé Nast, Advance Newspapers, American City Business Journals, Brighthouse Networks, Reddit, etc.) on the planning and execution of their long-term growth strategies. Prior to Advance, Andrew was a manager on Condé Nast’s Digital Business Development team. He began his career with Lazard as an investment banking analyst in the firm’s Consumer and Direct Marketing group. Andrew holds a B.A. from Connecticut College and an MBA from the University of Minnesota’s Carlson School of Management.
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About MediaLink, MediaLink: MediaLink is a strategic advisory firm that provides strategic advisory and implementation services to companies at all stages.
Mel Bessaha
Sr. Vice President – Revenue, North America of LoopMe
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About LoopMe: LoopMe is focused on brand advertising, using AI, attribution, and analytics to deliver measurable outcomes.
Vernon Jones Jr
Vice President of JIG Media
Oversees digital and technological development. Oversees following properties – DIY Makeup, Touchable, Wirefeeds, Real Estate Wired, Todays Hip Hop
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About JIG Media: JIG Media is a Digital Media Marketing Agency.
Michael Tuminello
VP of Publisher Products of Integral Ad Science
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About Integral Ad Science: IAS is a global technology and data company that empowers the advertising industry to effectively influence consumers everywhere.
Paul Bowlin
VP, Demand Platform Sales of SpotX
VP, Demand Platform Sales at SpotX.
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About SpotX: SpotX is a video advertising platform that enables publishers to monetize content across desktop, mobile, and connected TV devices.
Hayley Romer
SVP and Publisher, The Atlantic of Atlantic Media
Hayley is VP and Publisher of The Atlantic. In the role, she oversees the national sales and marketing teams, leading advertising efforts for The Atlantic brand across its print and digital platforms. Prior to joining The Atlantic in May 2012 as Associate Publisher, Hayley spent five years at the Condé Nast Media Group. As Executive Director of Corporate Sales, she managed an integrated team on accounts ranging from Finance to Luxury to Technology across titles such as The New Yorker, Vanity Fair, and Wired. Before joining Condé Nast in 2007, Hayley managed the luxury account list at Forbes Media.
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About Atlantic Media: Atlantic Media is dedicated to equipping opinion leaders with breakthrough ideas and original insights.
Lance Maerov
Executive Vice President of WPP
Mr. Lance Maerov serves as Executive Vice President of Corporate Development at WPP Group USA, Inc. where he manages WPP’s Corporate Development team in North America and his primary focus is to identify, negotiate and execute acquisitions, investments and joint ventures. Mr. Maerov began his work for the Corporate Development Group in March 2005 in New York after WPP’s acquisition of Grey Global Group. He serves as Senior Vice President of Grey Ventures. Before joining WPP, Mr. Maerov worked at Grey Global Group as its Head of Corporate Development and made over 20 venture investments on behalf of Grey through its Grey Ventures Subsidiary. Prior to joining Grey, Mr. Maerov handled acquisitions and investments for Reed Business Information, a wholly owned subsidiary of Reed Elsevier. He was a Founder of iFusion and raised $20 million of venture capital on its behalf over 1995-1997 before joining Reed Elsevier. Mr. Maerov served as Director of Expression Engines Inc. He serves as Board Observer of Visible Technologies, Inc. and served as its Board Advisor. Mr. Maerov holds an MBA in Finance from Columbia Business School and Bachelors Degree in Political Science from the University of Vermont.
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About WPP, WPP: WPP creates transformative ideas and outcomes for its clients through an integrated offer of communications, commerce, and technology.
Paul Roebuck
Executive Vice President Senior Director Worldwide of BBDO
Paul re-joined BBDO Worldwide to lead the global Johnson & Johnson consumer business at the end of 2014 from Singapore where he had previously been Chief Executive of Saatchi & Saatchi Singapore & Malaysia. Prior to that post Paul had been Chief Executive of BBDO Guerrero and Proximity Philippines in Manila. During his tenure the Agency was named Philippines Creative Agency of the Year four times, was ranked as the top Agency in Asia Pacific according to industry annual ‘The Work’, was named as one of the top 4 Agencies in South East Asia by MEDIA Magazine two years in a row, 4As Philippines Agency of the Year three years in a row and the most awarded Digital Agency in the country also three years in a row. Over the course of his career, Paul has also held positions with agencies in Indonesia, Malaysia, and South Africa working closely with organizations including Diageo, Toyota, Procter & Gamble, Kraft and Pepsico. Paul started his career as a graduate trainee with Saatchi & Saatchi in London. Paul resides in New York with his wife and two daughters, is a supporter of Special Olympics and has learned to love New York City Football Club.
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About BBDO: BBDO is an international advertising agency network with its headquarters in the New York City.
Kevin Hsu
VP. Optimization, Co-Founder of Waypoint Media
Kevin was part of AppNexus’ Optimization Team before Waypoint, prototyping and developing advanced yield optimization products for the company’s largest clients, including CPX and Microsoft. Legend has it that when he’s not busy massaging meaning out of an endless sea of numbers he can be found in Union Square doing the robot. He holds a B.S. in Digital Electronics and Controls Engineering from Harvey Mudd College.
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About Waypoint Media: Waypoint Media makes large scale, targeted advertising through eSports and Gaming content creators possible.
Zane Hart
VP, Marketing of Waypoint Media
Before joining Waypoint Media, Zane spent over four years as part of the creative team at Huge, where he worked with major brands like GE Capital, Target, American Express, American Student Assistance, Google and Pizza Hut. In his free time, Zane can be found running 8-hour long tabletop D&D sessions with neither shame nor regret. He holds a BFA in Sculpture from Hunter College.
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About Waypoint Media: Waypoint Media makes large scale, targeted advertising through eSports and Gaming content creators possible.
Zane Hart
VP, Marketing of Waypoint Media
Before joining Waypoint Media, Zane spent over four years as part of the creative team at Huge, where he worked with major brands like GE Capital, Target, American Express, American Student Assistance, Google and Pizza Hut. In his free time, Zane can be found running 8-hour long tabletop D&D sessions with neither shame nor regret. He holds a BFA in Sculpture from Hunter College.
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About Waypoint Media: Waypoint Media makes large scale, targeted advertising through eSports and Gaming content creators possible.
Matthew Petersen
SVP, Marketing Services/Content of Meredith
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About Meredith: Meredith Corporation is a media and marketing company, engages in book publishing, television broadcasting and integrated marketing.
Lisa Setten
SVP, Executive Director Of Integrated Production of Mullen Advertising
Lisa oversees integration over four of our U.S. production offices, all while expanding our full-service in-house production company, Yeti. It would be safe to say Lisa likes to stay rather busy. Lisa comes to us from JWT New York, where she guided a team of 100+ content creators on clients like Puma, Rolex and Macy’s. Throughout her career, Lisa has produced award-winning work for clients, garnering multiple Cannes Lions, One Show Pencils and AICP Advertising Excellence/Campaign awards, among others. Lisa’s passion is bringing ideas to life, but the “productions” she’s most proud of are her two lovely daughters.
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About Mullen Advertising: Mullen is an American advertising and marketing communications agency based in Boston, Massachusetts.
Harmen Westra
VP, Client Success of MediaMath
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About MediaMath: MediaMath develops and delivers digital advertising media and data management technology solutions to advertisers worldwide.
Andres Moran
Vice President of Sales // General Manager of Ad Marketplace of Wunderkind (formerly BounceX)
Andres Moran is a co-founder the head of business development at Fundera. Prior to joining the Fundera team, Andres was senior director of publisher sales at Outbrain where he was top revenue producer for nearly two years and greatly expanded the company’s network. Andres also has experience as an entrepreneur, founding Earndit, a company that incentivizes people to exercise through rewards and digital trophies, in 2009. Earndit was recently acquired by Higi, a company that measures and attaches a score to your personal health. He also started Miami’s first medical spa that was eventually sold in 2011. Andres graduated from Columbia Business School and loves to travel.
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About Wunderkind (formerly BounceX): Wunderkind enables the world’s top brands to better recognize their customers online, providing 1-to-1 marketing at scale.
