Meet California's 101 Top VP's in the E-Commerce Space

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At Best Startup US we track over 1,000,000 US startups and over 3 million people who hold key positions in these companies. We use this directory of startups to highlight top employees, founders and board members we think deserve more appreciation than they are currently getting.

This list showcases the top California based VP’ operating in the E-Commerce space. If you think a VP’ is missing from this list, feel free to contact our editor on editor@beststartup.us.

The individuals on this list have been included because of exceptional performance in one of the following categories:

Innovation – Operating as a key part in an extremely innovative business or startup.
Growth – Operating as a key figure in the growth and upscale of a market leading business or startup.
Management – Showing exceptional management skills.
Societal impact – Putting their business on the map for their positive societal or environmental impact.

Our Data – We source our data from OSINT (open source intelligence) and public directories such as Crunchbase, SemRush and many more. The data from these sources should be treated with a degree of caution and verified yourself.

Matthew Meisner

Vice President, Research and Development of Farmers Business Network

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About Farmers Business Network: FBN is an AgTech and commerce platform that helps its members make confident decisions to ensure the economic viability of their farms.

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Steve Boom

VP, Digital Music of Amazon

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About Amazon, MusiCares Foundation: Amazon is an e-commerce website for consumers, sellers, and content creators.

Ned Curic

Vice President of Alexa Automotive of Amazon

Ned Curic has been Vice President of Automotive for Alexa at Amazon.com, Inc. since June 2017. Mr. Curic has more than 20 years of experience in technology field specializing in advanced technology and enterprise security. Before Amazon, he served as the Chief Technology Officer and Group Vice President at Toyota Motor North America Inc. as well he was co-founder and EVP at Toyota Connected, Toyota’s global connected car company. Before Toyota, he worked for Microsoft in various capacities.

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About Amazon, Stellantis: Amazon is an e-commerce website for consumers, sellers, and content creators.

Babak Parviz

Vice President of Amazon

Babak Parviz is a Vice President at Amazon. He is the creator of Google Glass, a pioneer of building contact lens microsystems for healthcare monitoring and computing applications and has been active in developing human-machine interfaces for a number of years. Prior to joining Amazon, he was a Director at Google [X]. He received his BA in Literature from University of Washington, BS in Electronics from Sharif University of Technology, MS degrees in Electrical Engineering and Physics from University of Michigan, PhD in Electrical Engineering from Univ. of Michigan; and completed his postdoctoral fellowship in Chemistry and Chemical Biology at Harvard. His research and engineering interests span novel computing and communication paradigms, high-tech with social impact, bionanotechnology, bioengineering, and photonics. His work has been put on display at the London Museum of Science and has received numerous recognitions and awards including the NSF Career Award, MIT TR35, IEEE CAS Industrial Pioneer Award, Time magazine’s best invention of the year (2008 and 2012), Your Health Top 10 Medical advance of the year, and About.com top invention and has been reported on in thousands of articles worldwide. In 2012 he was selected by Ad Age as one of the 50 most creative people in the United States.

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About Amazon: Amazon is an e-commerce website for consumers, sellers, and content creators.

Noora Raj Brown

SVP of Global Communications of Goop

Noora Raj Brown is the SVP of Global Communications at Goop.

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About Goop: Goop is a lifestyle brand providing digital content and commerce.

Stephen Martinez

SVP of Operations of Goop

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About Goop: Goop is a lifestyle brand providing digital content and commerce.

Stephanie Yee

VP of Data Science of Stitch Fix

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About Stitch Fix: Stitch Fix is a personal styling platform that delivers curated and personalized apparel and accessory items for women.

Kevin Henrikson

VP of Engineering of Instacart

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About Instacart: Instacart is an online grocery platform that offers same-day delivery and pickup services for retailers and consumers.

Sagar Sanghvi

VP of Corporate Development and Strategy of Finance of Instacart

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About Accel, Instacart: Instacart is an online grocery platform that offers same-day delivery and pickup services for retailers and consumers.

Daniel Danker

Vice President of Shopper & Fulfillment of Instacart

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About Instacart: Instacart is an online grocery platform that offers same-day delivery and pickup services for retailers and consumers.

Oliver Roup

Vice President of Product of Instacart

Oliver Roup is Vice President of Product at Instacart

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About First Round Capital, Instacart: Instacart is an online grocery platform that offers same-day delivery and pickup services for retailers and consumers.

David Feller

VP, New Verticals of Gopuff

Highly analytical operator and entrepreneur with 20+ years of experience building, leading, innovating & driving hyper-growth for startups. Deep expertise in consumer, ecommerce, marketplace, and food tech businesses. Hands-on knowledge in marketing, product, growth, strategy, BD, M&A, mobile, data, monetization, fundraising, and management. Founder & CEO of Yummly. Utilizing award-winning product & design, cutting-edge growth marketing, and industry-leading data science, Yummly became the #1 global recipe app and digital kitchen platform for iPhone, iPad, and Android. Built Yummly from the ground up to over 25M registered users with a $0 CAC through hyperfocus delighting users and utilizing innovative approaches to growth, product, data, and monetization. Yummly won major awards including designation as an Apple “Essential” app (given to the top ~100 apps), Webby’s, Davey’s, W3 awards, and was nominated as Best Overall App by Google. Yummly was acquired by Whirlpool. Prior to Yummly, GM of a $500M revenue eBay business, and an early member of both Half.com and StumbleUpon (prior to their acquisitions by eBay). I’m an active mentor, advisor, and investor in early-stage and venture-backed companies.

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About Gopuff: Gopuff is digital delivery service designed to deliver daily essentials within minutes.

Julie Channing

VP of Marketing of Allbirds

Julie Channing is the VP of marketing at Allbirds.

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About Allbirds: Allbirds is an apparel and fashion company that specializes in manufacturing eco-friendly wool shoes.

Ron Harries

Senior Vice President, Head of Retail of TechStyle Fashion Group

Ron Harries is Vice President, Head of Retail for Fabletics. A TechStyle Fashion Group brand & Co-founded by Kate Hudson, Fabletics offers high-quality fashion forward activewear for women at great prices. As a 30-year veteran of the retail business, Ron began his career at Sears in 1987. He has helped develop & deploy successful Omnichannel strategies at multiple companies, & is driven to help pioneer technology that simply enhances the overall experience for all of Fabletics Members & Guests. While Ron has years of experience leading business units in excess of a billion dollars, he notes that the highlight of his job is spending one-on-one time with Members, Guests & Associates, adding that there is no better way to get honest feedback than to personally ask the person who is giving you the opportunity to serve them. Although his office is in LA, Ron lives in SLC, UT with his wife of 26 years. …Why SLC? Greatest Snow on Earth!

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About TechStyle Fashion Group: TechStyle is a global membership fashion commerce company focused on reimagining the global fashion business.

Sabah Mikha

VP of Finance & Strategy, Global Fashion Brands of TechStyle Fashion Group

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About TechStyle Fashion Group: TechStyle is a global membership fashion commerce company focused on reimagining the global fashion business.

Alden Miles

VP of Product of Trove

The world’s most innovative brands trust Trove to run their resale platforms.

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About Trove: Trove builds white-label technology and end-to-end operations that power circular shopping for premium and luxury brands.

Caitlin Moorman

VP of Data of Trove

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About Trove, Yerdle: Trove builds white-label technology and end-to-end operations that power circular shopping for premium and luxury brands.

Jacob Schultz

VP of People of Trove

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About Trove: Trove builds white-label technology and end-to-end operations that power circular shopping for premium and luxury brands.

Rick Hernandez

Commercial Innovation Leader & Vice President of Global Business Development of Pitney Bowes

Rick Hernandez leads Commercial Innovation and Business Development for Pitney Bowes. He launched Pitney’s Shipping API business and is responsible for guiding Pitney’s Global Fulfillment, Shipping and Returns strategy. A graduate of Stanford University, Rick previously led Research & Development, Customer Service and Business Development at Endicia, where he transitioned the business from a $10M startup to a $100M powerhouse. Rick has held leadership positions in Product Management and Client Services for successful startups that have been acquired by Sungard, Travelocity/Sabre, Infor, Newell Rubbermaid, and Stamps.com. He has been awarded eight patents and currently serves on a volunteer basis as a Planning Commissioner in Half Moon Bay, where he lives with his family.

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About Pitney Bowes: Pitney Bowes is a global technology company that powers physical and digital transactions that drive commerce.

Michael McComb

Senior Vice President Of Sales of Pitney Bowes

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About Newgistics, Pitney Bowes: Pitney Bowes is a global technology company that powers physical and digital transactions that drive commerce.

Tab Ratan

Vice President, Business Development & Head of Marketplace of Hollar

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About Hollar: Hollar is an online dollar store that features toys, apparel, electronics, beauty, accessories, party supplies, to home essentials.

Kyrylo Ledovskoy

VP Data Services of Hollar

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About Hollar: Hollar is an online dollar store that features toys, apparel, electronics, beauty, accessories, party supplies, to home essentials.

Tim Kimmet

VP Cloud Platform of Walmart Labs

Tim leads the Cloud Computing Platform at Walmart, code-named Strati. This includes common layers such as Infrastructure-as-a-Service, Platform-as-a-Service and Platform frameworks and services that support rapid application development at Walmart. The scope of this Platform is to dramatically increase the digital to physical integration of Walmart’s assets including @WalmartLabs Global E-commerce, Stores, Clubs, Distribution Centers and Fulfillment Centers. Tim is responsible for driving many of Walmart’s open source initiatives, including OneOps— a tool that manages continuous lifecycle management for business critical applications for all of Walmart’s properties (digital and physical). Prior to Walmart, Tim built similar platforms at scale for internet companies in Silicon Valley, including Ebay, PayPal and other startups prior.

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About Conscience VC, Walmart Labs: WalmartLabs, the technology division responsible for Walmart’s global e-Commerce initiatives.

Anshu Bhardwaj

VP, Technology Commercialization and Strategy of Walmart

Anshu Bhardwaj is Vice President, Product at Sam’s Club for eCommerce, Membership, Marketing and Innovation. She is a seasoned executive with 20 years of experience in retail, eCommerce and technology industries across India and US. Anshu loves creating empowered teams that build magical experiences for members. Her team launched Scan & Go to chain in under a year and drove it to over $1B in revenue within a year of launch, engaged more Sam’s customers digitally by doubling the mobile app member base, merging Scan & Go app and core eCommerce app into one, driving 2x growth in site and mobile app revenue, overhauling holiday execution for SamsClub.com, launching in-club Innovation Labs in Nevada and Dallas to rapidly develop and test new experiences that reduce member friction, increase associate productivity, and drive digital engagement.

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About Walmart: Walmart is a multinational retail corporation that operates several chains of discount department and warehouse stores.

Anthony Soohoo

Executive Vice President, Home Division, Walmart U.S. of Walmart

Anthony Soohoo is the executive vice president of the Walmart U.S. home division.He leads overall strategy, assortment, and sourcing for home categories across stores and online. Previously, Anthony served as a senior vice president & group general manager in Walmart’s eCommerce division, accelerating growth in home across Walmart.com, Art.com, Allswell, Jet.com and Hayneedle. Prior to Walmart, Anthony founded and served as Chief Executive Officer at Dot & Bo, one of the fastest growing commerce companies from 2013 to 2016. He also served as Senior Vice President and General Manager of Entertainment at CBS Interactive, helping to grow it into the largest online television network in the industry. Before CBS, he served as Co-Founder and CEO of Dotspotter, one of the fastest growing online communities, and held product and leadership roles at Yahoo!, Inktomi and Apple. Anthony earned his bachelor’s degree from the University of California, Davis and an MBA from Harvard Business School. He has been featured in TechCrunch’s top 40 people in Silicon Valley and The Hollywood Reporter has selected him as one of the top 50 executives in new media. Anthony has served as an early-stage investor investor and advisor to start-ups including Pinterest, Unity, Copper, Iterable, Brandfolder, Nuzzel, SportsAction, and Groupon.

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About Walmart: Walmart is a multinational retail corporation that operates several chains of discount department and warehouse stores.

Adam Ely

Vice President & Deputy Chief Information Security Officer of Walmart

Adam Ely is the co-founder of Bluebox Security focusing on product innovation and strategy. Previously, Adam was the CISO of Salesforce’s Heroku business unit, led security and compliance at TiVo, and held security leadership roles within The Walt Disney Company. In addition to his current role, Adam advises startups and Fortune 500 companies, has been a contributing author to numerous publications, and invited to present at conferences and executive forums on risk management, evolving trends, and strategy. Adam holds CISSP, CISA, and NSA IAM certifications and received an MBA from Florida State University.

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About Walmart: Walmart is a multinational retail corporation that operates several chains of discount department and warehouse stores.

Jeremy Verba

GM & VP (officer), Vudu of Walmart

Jeremy Verba is the vice president and general manager of [Walmart](https://www.crunchbase.com/organization/walmart), a multinational retail corporation that operates several chains of discount department stores and warehouse stores. He also serves as a board director and board advisor at hopTo and Hilltop Venture Partners respectively. Previously, Verba was an Entrepreneur in Residence at Foundation Capital. Prior to Foundation Capital, he was the chief executive officer of eHarmony. He was also the general manager of Zynga. Before joining Zynga, Verba served as president and chief executive officer for Piczo. Additionally, he has held leadership roles at AOL, E! Online, and CNET. He holds a bachelor’s degree in architecture from Massachusetts Institute of Technology – MIT and an MBA from Harvard Business School.

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About Walmart: Walmart is a multinational retail corporation that operates several chains of discount department and warehouse stores.

Julian King

Senior Vice President of Marketing and Corporate Development of Xoom

Julian King joined Xoom in 2005 and is the company’s Senior Vice President of Marketing and Corporate Development. He runs marketing, advertising, public relations, business development and strategy. Julian came to Xoom from EarthLink, where he was Vice President of Marketing and Products for the PeoplePC Online business, and was instrumental in growing it to more than a million paying subscribers. From 1992 to 2000, Julian worked at Procter & Gamble, most recently as Marketing Director. Julian holds a Bachelor of Science degree in Chemical Engineering from the Massachusetts Institute of Technology.

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About Xoom: Xoom is a digital money transfer company that allows users to securely transfer money online.

Jarvis Sam

Vice President, Global Diversity, Equity & Inclusion of Nike

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About Nike: Nike designs, develops, and markets footwear, apparel, equipment, and accessory products.

Michael Cantalino

VP of Recruiting & Culture of Focal Systems

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About Focal Systems: Automate and optimize retail through the use of deep learning computer vision. With focalOS, Focal provides the operating system of retail.

Heather Howard

Senior Vice President of Operations and People of Rothy’s

Heather Howard serves as VP of Operations and People at Rothy’s.

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About Rothy’s: Rothy’s is a global lifestyle brand transforming sustainable materials into timeless shoes, handbags and accessories.

Jeff Abadir

Senior Vice President, General Manager of Costco

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About Costco: Costco is a membership-only warehouse club that provides a wide selection of merchandise.

Caton Frates

Senior Vice President, General Manager of Costco

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About Costco: Costco is a membership-only warehouse club that provides a wide selection of merchandise.

Mary Beth Laughton

EVP, Omni Retail (US Stores & Digital) of Sephora

Mary Beth Laughton is the Executive Vice President of U.S. Omni Retail at Sephora. A visionary and strategist with a deep understanding of how customers are evolving, Ms. Laughton is responsible for Sephora’s omnichannel business, driving growth and ensuring a seamless and holistic client–centric approach across store and digital channels. In this role, she oversees the stores field organization, retail operations,Sephora.com, and omni experiences and innovation. During her time at Sephora she has pioneered many innovative, consumer-focused experiences both online and in stores, reflecting her relentless focus on making the client experience as integrated as possible. Ms. Laughton joined the Company in 2012, and since that time, Sephora’s e-commerce business has quadrupled, due in large measure to its leadership in mobile, digital marketing and site experience. Promoted to Sephora’s Senior Vice President of Digital in 2014, Ms. Laughton led the retailer to its dominance in digital innovation, including the launch of its award-winning mobile App and site, as well as its leading in-store digital, omnichannel, and CRM/personalization experiences. She has also served on the Operating Committee for the company since 2015. Previous to Sephora, Ms. Laughton spent nearly a decade at Nike, where she held a variety of strategy, merchandising and e-commerce roles including three years as General Manager for Nike’s Europe e-commerce business. Ms. Laughton also previously worked as a consultant for McKinsey & Company in Chicago, her hometown. Ms. Laughton earned a BA from Indiana University and an MBA from Harvard Business School. She currently resides in San Francisco with her husband and two children

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About Athleta, Sephora: Sephora is an online shopping site that offers a range of beauty products such as cosmetics and skincare items.

Andy Denmark

Co Founder and VP engineering of Chairish

Andy Denmark is the former Co-Founder & VP of Engineering of Chairish.

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About Chairish, Groupize: Chairish is an online marketplace for high-end home furniture, art, and decor.

Ryoma Ito

Vice President of Product Management of Specialdeals.com

* VP of Product at Sologamoco/PayEVER * Over 5 years of software development and product management experience * Founder of Asianrice.tv * Project Manager at Microsoft * Director of Product at EatLime/TwitVid * Employee #1 at Mertado (acquired by Groupon) * University of Waterloo, Canada, BS in Computer Science

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About MakersPlace, Specialdeals.com: Specialdeals.com, Inc. is an online social bank account to collect money for certain events.

Jordan Savage

Co-Founder & VP, Creative of Grove Collaborative

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About Grove Collaborative: Grove creates and curates high-performing, planet-first home and personal care products and is the leader in zero-plastic CPG.

Jamie Nessel

Vice President of Buying & Merchandising of Good Eggs

Schooled by the pioneers of the organics movement at Good Earth Natural Foods, Jamie moved on to join Whole Foods Market and take on roles of ever increasing oversight and responsibility. At the end of her 12 years at Whole Foods, Jamie owned purchasing and operations for Dairy, Frozen, Bulk and Grocery at 44 stores in Northern California, a $600 million business unit. She came to Good Eggs in January 2017 to build and scale a thriving purchasing program in order to yield a complete yet curated marketplace of absurdly fresh and rigorously sourced products. She now leads a team of 40 across Production, Merchandising, Engineering and Category Management and is proud to be living her values every day.

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About Good Eggs: Good Eggs is an online grocer and meal kit delivery service with a mission to reinvent the food system, for good.

Betty Fletcher

VP, People of Good Eggs

Betty Fletcher is the Vice President of People and Culture at Good Eggs.

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About Good Eggs: Good Eggs is an online grocer and meal kit delivery service with a mission to reinvent the food system, for good.

Bhumi Bhutani

Co-Founder, VP of Sales of Way

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About Way: The No.1 Car Insuretech, Fintech Super App

Carlos Saavedra

Vice President – Brand Marketing of Target

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About Target: Target is an American retailing company providing access to a wide selection of products such as furniture, electronics, toys, and more.

Richard Aberman

Founder & VP Product of WePay

Rich oversees the company’s product and marketing efforts. Before joining WePay, Rich briefly attended NYU Law in the Academic Scholars Program in Law and Business. In 2010, he was named one of Business Insider’s Silicon Valley 100. He is a prolific blogger and the co-curator of NextDigest Payments, a weekly newsletter about the payments industry.

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About WePay: WePay is an online payment service company that provides secure and comprehensive APIs designed for ISVs and SaaS providers.

Steve Yankovich

Vice President of Innovation and New Ventures of eBay

Steve Yankovich joined HomeValet as Chief Experience Officer in 2020.Steve Yankovich, vice president of innovation and new ventures at eBay Inc., leads a newly formed team focused on future-looking technologies and experiences that will drive innovative new approaches to connecting retailers, merchants and sellers with consumers around the world. Steve is focused on creating the future – opportunities beyond core products from a business and technology perspective. From 2009 to 2012, Steve served as vice president of eBay mobile, responsible for eBay’s mobile business and product development worldwide on device platforms such as the iPhone, iPad, RIM, Android, Windows Phone, tablet and mobile web. Under Steve’s leadership, eBay mobile doubled its mobile commerce volume every year from 2008 through 2012, with $13 billion in mobile commerce volume in 2012 alone. eBay mobile is expected to generate $20 billion in 2013. Steve spearheaded the eBay Inc acquisitions of RedLaser and Critical Path Software. His patent portfolio consists of 29 leading technologies, four of which have been formally issued. Before eBay, Steve was Adobe’s Entrepreneur in Residence where he created an Adobe seed project targeted at knowledge and information workers. Before Adobe, he was the founder/CEO/CTO of Movaris Inc., an Enterprise BPM software company that was acquired by Adobe. When Steve isn’t busy tinkering with technology, he enjoys building and driving fast cars.

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About eBay, HALL Wines, HomeValet, Relay Ventures: eBay is an online marketplace that connects a global network of buyers and sellers.

Alexander Stojanovic

Vice President, Machine Learning, Artificial Intelligence, and Semantic Platform Engineering of eBay

Alexander is an executive and entrepreneur, currently serving as Managing Director of Adaptive Insight. Previously, he served as Vice President of Applied Research and Machine Learning at eBay, managing machine learning activities globally. He was the founding Vice President, CTO, and Chief Architect of the Cisco Cognitive Computing and Real-time Analytics SaaS platform – now a part of the Cisco Cloud Center product line. Prior to Cisco, Alexander was a Vice President and CTO at Oracle Corporation, working on design and strategy of Oracle’s public cloud platform offerings with an emphasis on machine learning-based SaaS offerings. He served as CTO for the Oracle Data Integration Cloud Services and founded both Oracle Data Catalogue and Big Data Preparation Cloud Services. Alexander has also held founder and leadership roles at MAANA. At Microsoft, Alexander founded and led Azure HDInsight, SQL Server Semantic Engine, and Microsoft Solver Foundation product lines. Alexander is an active angel investor and advisor to innovative AI and ML-driven start-ups, including: Kosmos AI, Wave Computing, Sapiens Data Science, Roambee, and DataRPM (acquired by Progress Software in 2017). A graduate of Santa Clara University, he resides in Los Gatos with his family – wife Tatjana and daughter Mina – enjoying electronic music composition, Leica photography, cinema, and sailing.

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About eBay: eBay is an online marketplace that connects a global network of buyers and sellers.

Dan Tarman

SVP & CCO of eBay

Dan Tarman has 30+- years of professional and executive experience. Starting his career as a litigation attorney and continuing in the corporate world, has worked at a number of leading companies in senior marketing, brand strategy and corporate communications roles.

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About Autism Impact Fund, eBay: eBay is an online marketplace that connects a global network of buyers and sellers.

Jordan Sweetnam

Senior Vice President and General Manager, Americas Market of eBay

Jordan Sweetnam is the SVP and general manager for Americas Market at eBay. He was the vice president of customer experience for Walmart eCommerce. He brings rich e-commerce experience building differentiated products that delight customers and drive growth. He is responsible for leading a high-performance organization with Design, Analytics and Product Management teams that are focused on delivering an amazing customer experience when shopping Walmart.com at home, on their mobile devices or engaging digitally in the store. Jordan joined Walmart’s eCommerce team in 2016. He previously spent 12 years at eBay with his last two years as vice president of Seller Experience. He holds a Bachelor of Commerce degree with a specialization in finance from the University of British Columbia, where he graduated with honors.

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About eBay, Walmart Labs: eBay is an online marketplace that connects a global network of buyers and sellers.

Sanjeev Katariya

Vice President & Chief Architect of eBay

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About eBay: eBay is an online marketplace that connects a global network of buyers and sellers.

Jean-Francois Van Kerckhove

VP Geographic Expansion – Member of North Americ Executive Staff of eBay

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About eBay: eBay is an online marketplace that connects a global network of buyers and sellers.

Eric Zhao

VP of technology of JD.com

Eric Zhao is a Vice President of JD.com, leading the company’s R&D efforts in big data, search and personalized recommendations. Before joining JD.com, he worked for several leading US technology companies, including Yahoo and Nextag. At Yahoo, he oversaw the company’s search recommendation products and algorithm research. His research has been published in industry-leading academic journals, such as KDD, ACM SIGMOD, and ICDE, and he holds three U.S. patents relating to his work on the Social Interest Discovery System (SID). Eric holds a Ph.D. in computer science from the University of Wisconsin – Madison.

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About JD.com: JD.com is an internet company and online consumer electronics retailer in China.

Sam Nam

VP Growth & Marketing of Imperfect Foods

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About 50x Digital, Imperfect Foods: Imperfect Foods delivers groceries with a mission to eliminate food waste and build a better food system for everyone.

James Keating

Division Head (Vice President): Apartments, Shopping, Careers, & Digital Marketing of Internet Brands

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About Internet Brands: Internet Brands is an internet media company that operates online media, community, and e-commerce sites in vertical markets.

Halee Hatlestad

VP Marketing Creative of Madison Reed

Halee Hatlestad serves as vice president for marketing creative at Madison Reed.

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About Madison Reed: Madison Reed is a beauty company revolutionizing the way women color their hair.

Tyler Wozny

VP Digital Product of Madison Reed

Tyler Wozny serves as vice president of digital product at Madison Reed.

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About Madison Reed: Madison Reed is a beauty company revolutionizing the way women color their hair.

Serena Satyasai

VP of Marketing and SMB Sales of Plastiq

Seasoned executive with a passion and prowess for scaling businesses where digital marketing and online sales matter. Entrepreneurial, proven at inspiring teams and intensely results-driven. Specialty in global, high-tech brands. ‘Growth hacker’ before it was cool.

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About Plastiq: Plastiq offers a bill pay service for businesses to better manage their cash flow.

Michael Darmousseh

Co-Founder, SVP Engineering of Extend

Michael Darmousseh is the Co-Founder and SVP of Engineering at Extend. He was an Engineering Manager and Lead Developer on the new DocuSign Payments product. The team built the DocuSign payments feature from the ground up to be robust and meet the needs of our customers. Prior to joining DocuSign, Michael lead multiple startups in engineering building new products from social video to document storage and management. He also consumed payments products previously and was excited for this opportunity. Aside from making payments successful, Michael enjoys spending time with his wife, three-year old daughter, two-year old twin boys, and one month old son at the park.

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About Extend: Extend provides extended warranties as a service to merchants and innovates the broken customer experience associated with them.

Chetan Pungaliya

Co-founder & SVP Engineering of Poshmark

Chetan Pungaliya, co-founder and VP of Engineering for Inhale Digital, is a serial entrepreneur with early success in the social shopping space. He has leveraged his engineering expertise to repeatedly build and run massively scalable consumer sites. As co-founder and VP of Engineering for Kaboodle, the leading online social shopping community, Chetan was responsible for the development and operations of the website. Launched in 2005, Kaboodle was acquired by Hearst Corporation in 2007. Previously, Chetan held executive and founding roles in several technology startups including StarCite, Versata, and MediaWay.

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About Poshmark: Poshmark is a social marketplace for fashion where anyone can buy, sell, and share their style with others.

Tracy Sun

Co-Founder, SVP New Markets of Poshmark

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About Poshmark: Poshmark is a social marketplace for fashion where anyone can buy, sell, and share their style with others.

Andrew Higgins

Vice President, Marketing & GM of EMEA at Pixlee

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About Pixlee: Pixlee is a user-generated content marketing platform that helps brands to market and sell by using real customer photos and videos.

Michael Robinette

VP of Engineering of Envato

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About Envato, Twenty20: Envato is an ecosystem of sites to help you get creative.

Jim Bobowski

VP of Marketing of Citrus Lane

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About Citrus Lane, Texture by Next Issue: Citrus Lane is the trusted destination for parents to discover, buy, and share the best products for their children

Katherine Philpot

VP, Product Marketing of Minted

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About Minted: Minted is a design marketplace that connects users with artists to help them create something one-of-a-kind.

Al Ghorai

Senior Vice President Operations of ThredUp

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About ThredUp: ThredUp is a fashion resale marketplace that enables individuals to buy and sell clothing for women and children.

Derek Adelman

Founder & Regional VP Asia Pacific of Fanplayr

Derek Adelman is the Founder & Regional VP Asia Pacific at Fanplayr.

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About Fanplayr: Convert browsers into buyers with real-time offers & messaging responding dynamically to shopping behavior

Namrata Ganatra

VP of Engineering of Thrasio

Namrata grew up in India and has a computer science engineering degree from University of Mumbai and certifications from Stanford. Namrata joined Stockpile from Facebook, where she was head of engineering for payments. Before Facebook, she was at Zong and PayPal, where she led the carrier billing and mobile products division. Namrata joined Stockpile because of her own financial struggles and lack of investment knowledge growing up, and to fulfill her personal mission to help people around the world invest for their future.

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About Storepath, Thrasio: Thrasio is a next-generation consumer goods company reimagining how the world’s most-loved products become accessible to everyone.

Corina Davis

EVP Business Development and Chief Legal Officer of Redbubble

Corina Davis is the Chief Legal Officer at Redbubble.

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About Redbubble: Redbubble, an online art community, features stationery, apparel, wall art, cases and skins, housewares, and bags made by artists worldwide.

Alessandra Sales

VP of Growth of ipsy

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About ipsy: ipsy is an online beauty community that home delivers a box of 5 beauty samples for a monthly subscription fee.

Heather Friedland

Vice President Of Product Management of Ancestry

Heather Friedland is a Vice President Of Product Management at Ancestry. She is a former chief product officer of Glassdoor, a career marketplace that helps people search for jobs and companies recruit suitable individuals. Previously, she was the vice president for local and seller experience at [eBay](https://www.crunchbase.com/organization/ebay#/entity). Friedland served as a principal program manager at [Microsoft](https://www.crunchbase.com/organization/microsoft#/entity) before she joined eBay. She has also been employed as a marketing manager at Jump.com. Friedland obtained her bachelor’s degree in communications from [Cornell University](https://www.crunchbase.com/organization/cornell-university#/entity). She lives in San Francisco, California, United States.

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About Ancestry: Ancestry is a web-based platform that helps its users to create their own family tree and help them preserve and share their family history.

Brian Deignan

VP Corporate Sales of FastSpring

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About FastSpring: FastSpring is the trusted ecommerce partner for companies that sell software around the world.

Andrea Nunn

VP of Publisher Partnerships of otto by DEVCON

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About Los Angeles Chamber of Commerce, otto by DEVCON: otto by DEVCON specializes in the fields of risk management and SaaS.

Michael Guglielmi

Vice President, Global Sales and Business Development of Webscale

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About Webscale: Webscale is a multi-cloud SaaS tool that provides access to technology enabling e-commerce businesses to automate their processes.

Noelle Delory

Vice President of Marketing of Lulus

Noelle is the VP of Marketing at Lulus (www.lulus.com), a fast-growing online women’s fashion retailer, where she oversees marketing, creative and PR. She has over 15 years of experience in advertising, online and offline content development and production, strategy, PR, and digital marketing and outreach. Prior to Lulus, Noelle held roles at MAC Cosmetics, Havas Media, Rockstar Games, and Miramax Films in New York, Paris, and Barcelona.

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About Lulus: Lulu’s fashion lounge is an online store for women’s dresses,shoes, accessories, and clothing.

Lee Bierman

VP, Technology of Extole

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About Extole: Extole helps enterprise companies acquire new customers at scale from their existing customers.

Ed Chung

Vice President of Product Management of Liferay

Ed has been with Liferay since 2005 and has managed many of Liferay’s strategic accounts. His work has included development of enterprise portal strategy, business process analysis, and business process re-engineering. Ed also has extensive experience around the overall design, development, and implementation of internet, intranet, and extranet solutions. Ed joins Liferay with over 12 years of consulting and product management experience. Prior to Liferay, Ed’s experience included providing portal solutions to Global 1000 companies. Ed holds a B.S. in Chemistry from the University of California, Los Angeles.

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About Ardius, Liferay: Liferay makes software that helps companies create digital experiences on web, mobile and connected devices.

Rick Ridgeway

VP Environmental Initiatives and Special Media Projects of Patagonia

RICK RIDGEWAY, is Patagonia’s Vice President of Environmental Affairs where he oversees vanguard environmental and sustainability initiatives including Freedom to Roam, Common Threads and the Footprint Chronicles. He also co-founded the Sustainable Apparel Coalition. In addition to business, Rick is recognized as a mountaineer and adventurer, making the first American ascent of K2. He has produced and directed several documentary films, written dozens of magazine articles and six books. National Geographic recently honored him with its “Lifetime Achievement in Adventure” award. Rick lives with his wife in Ojai, California, and they have three grown children.

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About Patagonia, Sustainable Apparel Coalition: Our values reflect those of a business started by a band of climbers and surfers, and the minimalist style they promoted.

Cory Bayers

Vice President Global Marketing of Patagonia

As Vice President of Global Marketing at Patagonia, the activist outdoor clothing company based in Ventura, Calif., Cory Bayers oversees all creative, marketing, public relations and brand communications efforts for the company – leading a global team responsible for customer engagement across product categories and directing campaigns involving the company’s environmental activism, supply chain responsibility efforts and other corporate initiatives. Cory’s leadership has enabled Patagonia to increase its influence as an unconventional brand doing business to benefit people and the planet. Since joining Patagonia in early 2016, Cory has led the expansion of Patagonia’s award-winning film program, increased awareness of local environmental grants with the Black Friday 100% for the Planet campaign and helped maintain strong category growth in line with the company’s iconic mission: Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis. Prior to joining Patagonia, Cory served as VP of Global Brand Creative for Lululemon Athletica and held Global Marketing roles for Helly Hansen ASA, based in Norway.

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About Patagonia: Our values reflect those of a business started by a band of climbers and surfers, and the minimalist style they promoted.

Darian Shimy

VP of Engineering of Weebly

Darian Shimy is the vice president of engineering at [Weebly](https://www.crunchbase.com/organization/weebly), a consumer service that lets people create a website, blog, or online store. Previously, he held leadership roles as vice president of technology at Attensity and eHarmony. From 2001 to 2003, Shimy serves as a senior instructor and technical director at Learning Tree University and Digital Evolution respectively. Prior to that, he was the chief technology officer of Volumebuy as well as principal at Redarc Technology. Shimy holds a bachelor’s degree in computer science from California State University, Northridge and a master’s degree in computer science from the University of Southern California.

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About Weebly: Weebly is a consumer service that lets people create a website, blog or online store.

Janet Hector

Sr. Vice President of Sales of Drunk Elephant

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About Drunk Elephant: Drunk Elephant is a non-toxic skin care brand.

Chris Gadek

Vice President of Growth of AdQuick

Chris Gadek is the Vice President of Growth at AdQuick

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About AdQuick, Forbes Magazine: AdQuick is a marketplace to buy and sell outdoor advertising.

Alex Kotowitz

Senior Vice President Product & Marketing of Enervee

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About Enervee, Three C Media: Enervee is a platform-oriented company that drives energy efficiency and consumer engagement through a suite of innovative SaaS products.

Anne Arquit Niederberger

VP Market Development of Enervee

Anne Arquit Niederberger is Vice President Market Development at Enervee, where she is responsible for thought leadership and collaboration with utilities, government agencies and retail market actors around the globe to drive innovation and expand markets for energy efficient consumer products. She began her career as a scientist, working with some of the leading figures in paleoclimatology and contributing to various Intergovernmental Panel on Climate Change assessments. She subsequently transitioned to a decade of climate & clean energy policy, serving during the 1990s in senior positions with the Swiss Federal Office of Environment and the Swiss State Secretariat for Economic Affairs, where she led international climate and energy policy and established Swiss carbon markets. Prior to Enervee, Anne was Principal at Policy Solutions, where she advised public and private clients from across the globe on climate & clean energy solutions and spearheaded diverse implementation partnerships, such as the Standards for Energy Efficiency of Electric Motor Systems harmonization effort, the $1.2 billion Swiss Climate Cent and the World Bank National Strategy Studies program to support national carbon market development. She graduated with High Honors from Dartmouth College, holds a Ph.D. in Oceanography, completed a post-doctoral fellowship with a focus on global change at the University of Bern (Switzerland), and served as Visiting Scholar at Columbia University.

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About Enervee: Enervee is a platform-oriented company that drives energy efficiency and consumer engagement through a suite of innovative SaaS products.

Kady Srinivasan

SVP Global Head of Marketing of Klaviyo

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About Klaviyo: Klaviyo is a marketing automation and email platform designed to help grow businesses.

Fitz Tepper

VP Operations of Rally

Fitz Tepper is VP, Operations at Rally Rd, a NYC-based investment platform. Previously he was a writer at TechCrunch where he covered a wide range of topics including sports, hardware, payments, social apps, government legislation and more. Fitz also frequently does video interviews for TechCrunch, and has sat down with media personalities including Steve Wozniak, D.J Khaled and Casey Neistat. He is also a frequent technology commentator on CNN’s Los Angeles-based “CNN Newsroom”. If you want to get in touch or would be interested in having him speak at an event/conference, email him at fitz@techcrunch.com Note: Fitz owns a small amount of cryptocurrency.

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About Rally: Rally is a platform for buying and selling equity shares in collectible assets, enabling anyone to invest in one-of-a-kind collectibles.

Amod Setlur

Co-Founder & VP of Products of Auryc

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About Auryc: Auryc’s visual intelligence platform empowers organizations to create exceptional customer journeys and increase revenue.

Guy Byington

Vice President, Store Development of Drybar

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About Drybar: Drybar is a retail chain exclusively for blow-drying hair for a reduced price compared to traditional salons.

Claudia Virgilio

Global Vice President of Strategic Partnerships & Growth of Skai Israel

Claudia Virgilio has more than 23 years of revenue-generating experience that includes expertise in SAAS and Technology with a focus on SEM, SEO, Social, eCommerce, Consulting and CRM/loyalty channels. Claudia has been at Kenshoo for over 8 years initially headed up sales efforts with notable deals including Expedia, Hilton, Walmart, Shutterfly, HP, and more. She also led the Agency Team Globally and was been instrumental in developing Kenshoo agency solutions and partnerships. Currently she focuses on Global Strategic Partnerships including Amazon, Oath a Verizon Company, SAP, IBM and new emerging partnerships. Prior to Kenshoo, Claudia lead West Coast Sales for Performics/DoubleClick/Google/Publicis for 7 years, managing a team and instrumental in building the Western region, including accounts like HP, Patagonia, Norm Thompson, Safeway, Wells Fargo, Walmart, Disney, Countrywide, Adidas and more. Claudia has also held sales positions at Xpedite, Netcentives, Creditland, and Naviant.

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About Skai Israel: Skai Israel is an AI-powered platform that offers consumer and market insights, and omnichannel media activation services.

Jamie Iovine

VP of Fandom of NTWRK

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About NTWRK: NTWRK is the definitive live streaming video commerce platform developed specifically for Gen-Z and Millennials.

Andrew Tang

VP of Tech Ops of Thrive Market

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About Thrive Market: Thrive Market is a membership-based online company that offers natural and organic food products.

Nathan Ackerman

Senior Vice President Of Engineering of Signifyd

Nathan Ackerman is the Senior Vice President Of Engineering of Signifyd. Prior to that, he was the co-founder and CTO at Owl.

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About Signifyd: Signifyd is a provider of an enterprise-grade fraud technology solution for e-commerce stores.

Skye Spear

VP, Global Partnerships of Signifyd

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About Signifyd: Signifyd is a provider of an enterprise-grade fraud technology solution for e-commerce stores.

Stefan Nandzik

VP of Product and Brand Marketing of Signifyd

Stefan Nandzik is the VP of Marketing at Signifyd. Before joining them he ran the Global Demand Center at Citrix where his team optimized & executed marketing campaigns including inbound, outbound and lead nurturing.

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About Signifyd: Signifyd is a provider of an enterprise-grade fraud technology solution for e-commerce stores.