Marcus Richards
In recent years, Illinois, particularly Chicago, has witnessed an influx of innovative advertising startups that have reshaped the industry’s landscape. These industry-disruptive companies are utilizing cutting-edge technologies to provide highly targeted and efficient marketing platforms, thus enabling businesses to reach wider audiences. This article will showcase some of the innovative startups headquartered in Illinois that were established in 2020 or later and have significantly made their contributions to the advertising industry.
Illinois is known for its strong economic fundamentals, vibrant culture, and exceptional quality of life, making it an ideal location for startups. The state offers a diverse market and an abundance of resources, including a robust talent pool and a supportive ecosystem for entrepreneurs. These factors have attracted startups from different industries, including advertising, to set up shop in its cities.
The advertising industry has been transformed in recent years by advancements in technology and changes in consumer behavior. Illinois-based start-ups are at the forefront of this transformation, leveraging digital and social platforms to create targeted advertising campaigns, improve customer engagement, and drive growth. Here are some startups showcasing the innovative spirit found in Illinois’s advertising industry:
Visual Feeder
Founded by Eddie Yang and Yaxi Yang, Visual Feeder aims to turn city streets into full-motion advertisements on high-traffic commercial retail locations. This dynamic approach to advertising provides an immersive experience that caters specifically to its target audience. The company’s presence is notably strong in flagship stores, shopping malls, and other high footfall retail locations.
Huvii
Established by Matic Rupnik, Huvii is an entertainment platform designed to increase revenue for bars while simultaneously enhancing customer acquisition and retention. It achieves this through premium games that engage customers in a social setting, providing built-in advertising opportunities.
Pondir
Utilizing advanced digital tools and services, Pondir aids businesses in growing their social media presence through well-crafted software products. Their services range from comprehensive digital analytics to connecting Shopify accounts with Facebook advertising results.
Growth Leads
Based in Malta, Illinois, Growth Leads, founded by Joschka Kupich, specializes in lead generation through targeted customer networks. The startup utilizes comparison portals and optimized content to deliver high-quality lead generation services to its clients.
Screenverse Media
Screenverse Media has established its presence in the digital advertising space through content marketing and social media campaigns.
Pathfinder
Pathfinder blends digital marketing, graphic design, and web development to deliver comprehensive advertising solutions.
Data Disciples
Founded by Thomas Pepperz, Data Disciples specialises in digital marketing services focusing on SEO, market research, and web design.
Crossroads Exhibits & Events
Crossroads Exhibits & Events is a one-stop destination for event planning, marketing, and advertising. They also specialize in custom designs, trade show planning, and display preservation.
once + more
Founded by Samantha Ogborn, once + more offers a variety of services focused on SEO, email and paid strategies, and conversion optimization.
AGH Digital PR
Specialising in digital media and public relations, AGH Digital PR connects businesses with their target audiences through innovative campaigns.
Jump Seat
Jump Seat rounds off our list with its unique approach to advertising. This startup manages to offer advice, professional services training, and extensive digital marketing all in one.
To conclude, Illinois is a true hotbed for innovation and creativity in the advertising industry, sequencing revolutionary startups that are pioneering new ways for businesses to reach consumers. With a supportive entrepreneurial environment and a continuous stream of innovative ideas, the future of advertising looks bright in the Prairie State.
