101 Top Consumer Goods Startups and Companies in Wisconsin (2021)

June 1, 2021
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This article showcases our top picks for the best Wisconsin based Consumer Goods companies. These startups and companies are taking a variety of approaches to innovating the Consumer Goods industry, but are all exceptional companies well worth a follow.

We tried to pick companies across the size spectrum from cutting edge startups to established brands.

We selected these startups and companies for exceptional performance in one of these categories:

  • Innovation
    • Innovative ideas
    • Innovative route to market
    • Innovative product
  • Growth
    • Exceptional growth
    • Exceptional growth strategy
  • Management
  • Societal impact

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Top Wisconsin Consumer Goods Startups

Data sourced from Crunchbase and SemRush.

Sellars

Sellars

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Sellars manufactures shop towels, disposable wipers, towel and tissue, and absorbents that are made with recycled fibers.

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Helpper

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A Belgian sharing economy startup for care services.

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Milwaukee Tool

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Milwaukee Tool is a manufacturer of heavy-duty power tools.

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Botanic Innovations

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Botanic Innovations produces oils, nutri powders and other derivatives from non-GMO fruits, vegetables, grains and herb seeds.

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Bomboard

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The BomBoard allows new enthusiasts to enjoy the thrills of riding the waterways of their choice when they want to.

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S.C. Johnson & Son

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S.C. Johnson & Son is one of the worlds leading makers of household brands.

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Eastbay

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Eastbay is a sporting wear manufacturer that provides shirts, shoes, and compression clothes.

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Hughes Equipment Company

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Hughes Equipment Company has manufactures and distributes stainless steel equipment for the food processing industry.

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Kwik Trip

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Kwik Trip provides convenience stores offer superior products at low prices in addition to consumer and commercial Credit Cards.

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Springs Window Fashions

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Springs Window Fashions supplies leading retailers and distributors with a complete line of blinds, shades, specialty treatments.

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FAB CBD

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Fab CBD is a provider of hemp-derived CBD products.

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Vortex Optics

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Vortex Optics is a sporting goods company offering rifle scopes, binoculars, and optical accessories

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Bemis Manufacturing

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Bemis Manufacturing Company is an American manufacturing company based in Sheboygan Falls, Wisconsin and is best known for its toilet seat.

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Acurex Corporation

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Acurex Corporation is a manufacturer of products for complete energy efficient kitchen ventilation systems.

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Rockline Industries

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Rockline Industries manufacturers of coffee filters and consumer, health care, industrial and institutional wet wipes.

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Remington

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Remington Products Corporation is a leading manufacturer and marketer of men’s and women’s electrical personal care appliances.

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NESCO

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Nesco is a manufacturer of metal-ware products, including roaster ovens, dehydrators, food slicers, and small kitchen appliances.

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Steinhafels Furniture

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Steinhafels Furniture is a retail company that offers home furniture and mattresses in Wisconsin.

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Greenheck

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Greenheck manufactures and distributes air movement, conditioning and control equipment.

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Silver Star Brands, f/k/a Miles Kimball Company

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Silver Star Brands is a retail company that offers brand management products.

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Walter Drake

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Walter Drake is a marketer of kitchenware, household products, calendars, organizers, health care items, gardening & outdoor decor.

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FNA Group

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FNA Group is a consumer goods firm that manufactures pressure washers and outdoor power equipment.

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Rayovac

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Rayovac has been at the forefront for its industry leadership in technology.

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Miles Kimball

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Miles Kimball is a leading service provider in the catalog business.

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Allen Edmonds

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Allen Edmonds began handcrafting Made in U.S.A. shoes in 1922 on the shores of Lake Michigan in Wisconsin. Today we continue this

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Plow & Hearth

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Plow & Hearth is a retail company providing garden, and outdoor and indoor living products.

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Mathews Archery, Inc.

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Mathews Archery is a sporting goods company offering archery bows and cross-bows.

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E-Z Eat Enterprises

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E-Z Eat Enterprises develops devices that help disabled persons eat handheld foods.

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Quest Products

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Quest Products is a multi-faceted Consumer Packaged Goods company.

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Guy & O’Neill

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Guy & O’Neill is a Company Thier the premier manufacturer and developer of household cleaning and personal care products

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Regal Ware, Inc.

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Regal Ware is a consumer goods company providing pots and pans.

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Dynamic Solutions Worldwide, LLC

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Dynamic Solutions Worldwide specializes in manufacturing technology-driven insect traps.

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Big Dot of Happiness

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Big Dot of Happiness offers party supplies, decorations, and themes.

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Carma Laboratories, Inc.

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Carma Laboratories is a consumer goods company providing lip care products.

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Pacon Corporation

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Founded in 1951, Pacon Corporation is the leading producer and marketer of Paper Products for Elementary Education.

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Pacific Cycle

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Pacific Cycle, LLC is one of the fastest growing branded consumer product companies in the United States.

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Kaytee Products

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Kaytee Products is a manufacturers of bird and small animal food.

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Andis Company

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Andis Company is a consumer goods company.

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Easy Comforts

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Easy Comforts is an online marketplace for consumer goods.

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J&D Manufacturing

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J&D Manufacturing is a manufacturer & international distributor of ventilation and animal farm equipment products in Eau Claire, Wisconsin.

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Encapsys

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Encapsys is a chemical company specializing in microencapsulation products.

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Gerhard’s Kitchen & Bath Store

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Gerhard’s Kitchen & Bath Store is a retail company specializing in kitchen, bath, and remodeling supplies.

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Bell Laboratories

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Bell Laboratories is a manufacturer & supplier of rodenticides & other rodent control products for pest control & agricultural industries.

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Mercury Marine

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Mercury Marine is an automobiles company located in Fond du Lac.

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DHI Corp

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DHI Corp is a consumer goods company that offers home decor décor and plumbing products.

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Bruno Independent Living Aids

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Bruno Independent Living Aids is the provider of solutions for an independent lifestyle, strives to help improve the lives of people.

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Speedtech International

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Speedtech International is a manufacturer and fabricator of Hook & Loop Products and Specialty Fasteners.

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Great Lakes Renewable Energy

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Great Lakes Renewable Energy is a wood pellet manufacturer specializing in BBQ wood pellets.

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National Presto Industries

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National Presto Industries is a consumer goods company offering pressure cookers and electric appliances.

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Therma-stor

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Therma-stor is a consumer goods company that manufactures dehumidifiers and ventilation systems.

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Grassland Dairy Products

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Grassland prides itself on providing quality products to kitchens of all sizes.

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MARTOR USA

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MARTOR USA is a manufacturer of high-quality knives and blades.

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Weasler Engineering

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Weasler Engineering is one of the world’s leading manufacturers and distributors of mechanical power transmission products

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Mary’s Medicinals

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Best known is the developer of the award-winning transdermal patch, innovating at the intersection of engineering tech & horticulture.

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TriEnda Corp

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TriEnda Corp is one of the largest industrial plastics manufacturers in North America.

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Verlo Mattress

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Verlo Mattress is a consumer goods company that offers mattress sets, sleep accessories, and bed frames.

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Kuryakyn

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Kuryakyn is a consumer goods company that offers motorcycle accessories.

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Western industries

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Western industries is a manufacturer of premium, private label finished products.

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Glue Dots International

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Glue Dots International is a manufacturer of consumer and industrial pressure sensitive adhesives in Germantown, Wisconsin.

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Carlin Sales Corporation

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Carlin Sales Corporation is a wholesale horticultural supply company.

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Super Products LLC

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Super Products is an automotive company that manufactures industrial vacuum trucks manufacturing.

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Central Aquatics

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Central Aquatics is one of the world’s largest producers of high-quality aquariums, terrariums, foods, care products and more.

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Seats

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Seats is a consumer goods company offering vehicle seating and accessories.

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EAGLE GRAPHICS

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EAGLE GRAPHICS is a full-service promotional marketing company for distributing promotional products and printing advertising materials.

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Chambers & Owen

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Chambers & Owen is a convenience store distributor company.

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Northern Labs Inc.

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Northern Labs, a full-service liquid product contract manufacturer.

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Fashion Angels

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Fashion Angels is a consumer goods company that provides DIY crafts and fashion accessories.

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Prime Leather Finishes

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Prime Leather Finishes manufactures leather finishes.

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ACD Distribution, LLC

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ACD Distribution is a wholesale company providing toy and gaming products.

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Primex Family of Companies

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Primex Family of Companies focuses on providing support and technology at workplaces and homes.

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Artisans

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Artisans is a fledgling operation was simply Orlo, Bernice and their six children, screen printing t shirts, sweatshirts and banners.

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Charter Steel

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Charter Steel, Inc. manufactures and distributes carbon and alloy steel bars, rods, and wire products.

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Sanitary Fittings, LLC

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Online distributor of stainless steel fittings to the food, beverage, and bio-pharmaceutical industries.

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Appleton Marine

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Appleton Marine is an industrial manufacturing company located in Appleton.

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Centaur Forge

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Centaur Forge is a full-service farrier and blacksmith supply company.

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JOERTS

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Sustainably upcycle your old jeans into pieces of limited edition anti-fashion.

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Gilman Cheese

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Gilman Cheese Corporation specializes in premium quality, shelf stable processed cheese.

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Essential Industries, Inc

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Essential Industries, Inc is a chemical manufacturer specializing in janitorial maintenance chemicals and floor care products.

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Stop-N-Go

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Stop-N-Go was one of the early pioneers of the convenience store industry.

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Sani-Matic, Inc.

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Sani-Matic is a machinery company that designs and manufactures sanitary process cleaning systems.

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Creative Converting

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Creative Converting is a manufacturer and distributor of disposable tableware, including paper napkins, plates, and cups.

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OshKosh B’gosh Inc

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OshKosh B’gosh offers style-conscious kids timeless and trend-right clothing grounded in an authentic American heritage.

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Weinbrenner Shoe

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Thorogood is one of America’s oldest boot brands; leading the industry in innovations in safety and comfort for over 120 years.

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Kleen Test Products Corporation

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Kleen Test Products, a subsidiary of Meridian Industries, is a privately held, family-owned company.

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Welder Supply Company

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Welders Supply Company has served a wide range of customers in a marketplace.

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Arrow Building Center

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Arrow Building Center is a building products distributor.

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Klockit

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Klockit is a clock kits, clock plans and clock components company.

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Premier One Products

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Premier One Products is a manufacturer of air purification products.

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Fenrici Brands

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Fenrici builds quality products for students of all ages such as backpacks, lunch bags, and thermos.

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Imperial Blades

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Imperial Blades is an American manufacturer who provides high quality and innovative products.

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Pacific Sands Inc

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Pacific Sands Inc is a manufacturing company that specializes in Cleaning Solutions for Home & Outdoors & spa chemicals.

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Sussex IM

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Sussex IM is a plastic injection modeling company that provides complete molding and assembly solutions

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Wristband Resources

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Wristband Resources is the largest manufacturers and supplier of identification wristbands and accessories in the world.

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Digicopy

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Digicopy specializes in custom digital printing and solutions for businesses.

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Dowco

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Dowco is a textiles company that manufactures plastics and fabric products for the Powersports.

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Dane Manufacturing

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Dane Manufacturing is a world class contract manufacturer of precision sheet metal parts for market-leading OEMs.

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American Home Inspectors Training

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American Home Inspectors Training is a home inspection training company.

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Floral Plant Growers LLC

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Floral Plant Growers is a consumer goods company specializing in finished plants, young plants, and seasonal/holiday crops.

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Hallman / Lindsay Paints

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Hallman / Lindsay Paints is a manufacturer and seller of paints.

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EGA Products

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EGA Products is a manufacturer of products that assist in the process of material handling and storage.

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Ashland Industries

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Ashland is the manufacturer of agricultural and commercial tractor drawn, direct-mount and dolly-wheeled ejection scrapers.

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