Best Startup
We provide best deal in market mortgage lending by using our digital mortgage market place. This online service allows homeowners and buyers to immediately identify the best loan in the market based upon the consumers profile.
We represent several National mortgage lenders like: AmeriSave, Freedom Mortgage, Loan Depot, Home Point Financial, Plaza Home Mortgage, Change Mortgage, First Savings Bank
Tell us about yourself?
I come from a strong work history of sales, marketing and customer service. I then turned my focus on civil engineering where I attended the University of Central Florida with a3.82 GPA.
In my final year of engineering school, I took a summer job with a mortgage company. At that point I saw the gross misguided advice many originators in error provided to homeowners.
With my math background, we started developing software applications that run a rich set of comparative analysis calculations to maximize our clients savings.
If you could go back in time a year or two, what piece of advice would you give yourself?
I live with no regrets. I see failure as the necessary cost to learn and improve.
What problem does your business solve?
Up until now, consumers have zero chance of finding best deal in market for a mortgage. Now, with our digital mortgage market place, coupled with our comparative analytics, we provide our clients with the best loan in our market at time of application given that rates change daily.
What is the inspiration behind your business?
We have a relentless passion to help each and every client see the monumental savings that can be captured by re-structuring their mortgage and consumer debts. Our end goal for the consumer is to see them debt free in both mortgage in personal debt.
What is your magic sauce?
Our magic sauce is that we are multi-lender agents that represent several national lenders. Therefore, we are not married to any one bank, and have the ability to source the clients profile and match to the lender with best lending terms in market.
What is the plan for the next 5 years? What do you want to achieve?
Our goal is to bring our fintech online mortgage site to every home in America, so that each homeowner can confidently and simply locate best deal in market. The average homeowner will loose $ 32,040.00 compared to best deal in market if we fail to meet this objective.
What is the biggest challenge you’ve faced so far?
Given the bloated budgets of large banks, they make it very difficult for us to compete in google adwords, and other online marketing to help inform borrowers of a better lending solution.
How do people get involved/buy into your vision?
We would love all the help we can get to get the word out. To get involved they can call us at 1-866-713-9292 or email James.Hammond@EquiFundMortgage.com
